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AI Design Comparison

Figma vs. Looka

At a glance

At a glance

Figma

Best for

Best for product teams designing UI and design systems collaboratively.

  • Small and mid-sized
  • Enterprise

Looka

Best for

Best for entrepreneurs and small businesses that need a logo and brand identity quickly and affordably.

  • Freelancers
  • Small and mid-sized

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion Figma Looka
Starting price lower value Free Starter; from $16 / month per full seat Professional full seat; dev seats $12 and collab seats $3. Organization from $55 and Enterprise from $90 per full seat, both billed annually. Every seat carries a monthly AI credit allowance. Design free; logo packages from $20 (one-time) You design for free and pay only to download. Logo-only packages are one-time; the Brand Kit is an annual subscription.
Free trial Free Starter Free to design; pay to download
Commercial use Yes Yes, with full ownership of your logo
Output UI/UX designs and design systems AI logos, brand kits and websites
API Yes Not stated
What it makes UI/UX designs and design systems AI logos, brand identity kits and websites
AI generation AI-generated layouts with First Draft, plus layer cleanup and prompt to code Enter your business name and pick styles, colors and symbols, and the AI generates hundreds of logo options
Brand, style and templates Design systems rather than brand kits: reusable components, variables for colour, spacing and type, slots, and shared libraries and fonts across an organisation, with a check that compares work against the system; UI kits and templates are included from the free Starter plan Brand Kit applies your logo, colors and fonts to business cards, social profiles, email signatures and more
Export and handoff Dev Mode handoff and prompt to code High-resolution SVG, EPS, PDF and PNG files with color variations on the Premium package
Deployment Cloud (SaaS), Browser-based Cloud (SaaS), Browser-based
Support Email helpdesk, Community forum Not stated
Onboarding Documentation and knowledge base, Video tutorials Not stated
Company size Small and mid-sized, Enterprise Freelancers, Small and mid-sized
Integrations Slack, Jira, Confluence, Linear, Asana, Notion, Zapier, Dropbox, Google Workspace, Microsoft Teams, Zoom, VS Code, Storybook, GitLab, zeroheight, Zeplin, Frontify, Maze, UserTesting, Mixpanel, ProtoPie Not stated

Compare more tools

Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

  • Starting price Figma Free Starter; from $16 / month per full seat Looka Design free; logo packages from $20 (one-time)
  • Free trial Figma Free Starter Looka Free to design; pay to download
  • Company size Figma Small and mid-sized, Enterprise Looka Freelancers, Small and mid-sized
  • Commercial use Figma Yes Looka Yes, with full ownership of your logo
  • Output Figma UI/UX designs and design systems Looka AI logos, brand kits and websites

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

Figma

Strengths

  • The standard for product and UI design
  • AI inside the real design file
  • Dev Mode handoff to code

Limitations

  • Seat-based pricing and credit limits add up
  • Overkill for simple graphics

Looka

Strengths

  • Design for free and pay only to download
  • Generates hundreds of logo options in minutes
  • Full ownership and commercial use of the purchased logo
  • Brand Kit and website builder extend the logo into a full identity

Limitations

  • The basic package is a single PNG; full file formats need the Premium package
  • Brand Kit and website features require an annual subscription

Plans

Pricing

Figma

  • Starter $0 Free tier. Unlimited drafts, UI kits and templates, 150 AI credits a day and up to 500 a month.
  • Professional $16 Per full seat per month; dev seat $12, collab seat $3. Unlimited files and projects, advanced prototyping, 3,000 AI credits a month.
  • Organization $55 Per full seat per month, billed annually; dev seat $25, collab seat $5. Unlimited teams, shared libraries and fonts, central admin, 3,500 AI credits a month.
  • Enterprise $90 Per full seat per month, billed annually; dev seat $35, collab seat $5. Custom team workspaces, design system theming and APIs, SCIM seat management, 4,250 AI credits a month.
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Looka

  • Basic Logo $20 One-time. One PNG logo file.
  • Premium Logo $65 One-time. High-resolution SVG, EPS, PDF and PNG files with variations and full ownership.
  • Brand Kit $96 Per year. Branded marketing materials from your logo, colors and fonts.
  • Brand Kit Web $129 Per year. Adds the website builder.
Visit site

What users say

Review Scores · opens after launch

Figma

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Looka

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

Where this comes from

Figma https://www.figma.com · no check date recorded yet

Looka https://looka.com · checked against the official source on 2026-08-22

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.