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SEO Tools Comparison

Frase vs. Yoast SEO

At a glance

At a glance

Frase

Best for

Best for content teams and agencies that want SERP research, briefs, an optimisation score and AI writing in one place, plus tracking of where AI assistants cite their content, rather than a full technical SEO suite.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Yoast SEO

Best for

Best for WordPress publishers who want guided on-page SEO and readability checks while they write, with schema and redirects built in.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion Frase Yoast SEO
Starting price lower value From $49 / month Starter plan billed monthly; $39 / month billed annually. Includes 10 articles and 50 audit pages per month on one site. Higher plans add articles, sites, seats and API access. From $118.80 / year Yoast SEO Premium, per site, excluding VAT; a free version is also available, and bulk discounts apply for multiple sites.
Free trial 7-day free trial, no credit card required Free version available
API Yes, API access on the Professional plan (1,000 requests/month) and above, plus an MCP integration for AI assistants Not stated
Hosting Cloud (SaaS) WordPress plugin, self-hosted
Keyword research SERP and topic research that analyses top-ranking pages and ends in a content brief, rather than a large standalone keyword database Optimises each page around a focus keyphrase; not a keyword research database
Rank tracking No, it does not track keyword rankings; it tracks AI search visibility, monitoring where ChatGPT, Perplexity, Claude, Gemini and Google AI cite a site No, it does not track keyword rankings
Site audit Yes, a content-focused crawl that scores pages and ranks the fixes by impact Real-time on-page SEO and readability analysis per post and page; not a full-site technical crawler
Backlink data No own backlink index; a link-gap feature surfaces internal and external linking opportunities No, it does not offer backlink analysis
Content optimisation Yes, its core: SERP research, content briefs, an optimisation score and AI writing, with AI search (GEO) optimisation Real-time SEO and readability analysis, internal linking suggestions, and AI-generated titles and meta descriptions in Premium
Index and market coverage SERP and AI-citation data across ChatGPT, Perplexity, Claude, Gemini and Google AI, rather than a large keyword or backlink database Optimises the WordPress site it runs on
Integrations and API Yes, API access on the Professional plan and above, plus an MCP integration for AI assistants Generates structured data for search engines; Premium includes a Yoast SEO Google Docs add-on seat
AI features Yes Yes
MCP-ready stated Yes No
Deployment more entries Cloud (SaaS), Browser-based On-premise
Onboarding Not stated Documentation and knowledge base
Company size Freelancers, Small and mid-sized, Enterprise Freelancers, Small and mid-sized, Enterprise
Integrations more entries WordPress, Webflow, Sanity, Wix, Google Search Console WordPress, Google Docs

Compare more tools

Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

  • Starting price Frase From $49 / month Yoast SEO From $118.80 / year
  • Free trial Frase 7-day free trial, no credit card required Yoast SEO Free version available
  • Deployment Frase Cloud (SaaS), Browser-based Yoast SEO On-premise
  • Hosting Frase Cloud (SaaS) Yoast SEO WordPress plugin, self-hosted
  • MCP-ready Frase Yes Yoast SEO No

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

Frase

Strengths

  • SERP research that turns top-ranking pages into a content brief
  • AI writer with brand voice, plus an optimisation score against competitor terms
  • Tracks AI search visibility across ChatGPT, Perplexity, Claude, Gemini and Google AI
  • Publishes directly to WordPress, Webflow, Sanity, Wix or its own CMS

Limitations

  • Focused on content; it does not track keyword rankings or provide its own backlink index
  • Monthly caps on articles and audit pages vary by plan, and API access starts on the Professional plan

Yoast SEO

Strengths

  • Free plugin with real-time on-page SEO and readability analysis
  • Automatic structured data with E-E-A-T signals
  • Premium bundles the Local, Video and News SEO plugins
  • AI-generated titles and meta descriptions in Premium

Limitations

  • Optimises the site it runs on: no keyword research, rank tracking or backlinks
  • Redirect manager and AI features require the paid Premium plugin

Plans

Pricing

Frase

  • Starter From $49 / month 10 articles and 50 audit pages per month on one site; $39 / month billed annually.
  • Professional From $129 / month 40 articles, 250 audit pages, five sites and three seats, with a content calendar, internal linking and API access (1,000 requests/month); $103 / month billed annually.
  • Scale From $299 / month 100 articles, 1,000 audit pages, ten domains and client-ready reports, with API access (3,000 requests/month); $239 / month billed annually.
  • Enterprise Not stated White-label options, SSO/SAML, custom limits and a dedicated account manager. Custom pricing via sales.
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Yoast SEO

  • Yoast SEO Free $0 Core on-page SEO and readability analysis, schema and XML sitemaps.
  • Yoast SEO Premium $118.80 / year Per site, excluding VAT. Adds a redirect manager, internal linking suggestions, AI title and meta generation, and the Local, Video and News SEO plugins.
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What users say

Review Scores · opens after launch

Frase

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Yoast SEO

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

Where this comes from

Frase https://www.frase.io · checked against the official source on 2026-08-22

Yoast SEO https://yoast.com · checked against the official source on 2026-08-21

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.