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CRM Comparison

Creatio vs. Nutshell

At a glance

At a glance

Creatio

Best for

Best for mid-market and enterprise teams whose sales, marketing or service processes need reshaping rather than configuring, and who want that done on the same platform the CRM runs on.

  • Small and mid-sized
  • Enterprise

Nutshell

Best for

Best for small business sales and marketing teams that want an easy-to-use CRM with pipelines, email sync and built-in AI, without seat minimums.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion Creatio Nutshell
Starting price Not stated From $7 / user / month Foundation plan billed annually; $13 per user/month billed monthly. Prices in US dollars.
Free trial Not stated 14-day free trial, no credit card required
API Yes, OData 4 and OData 3 REST services plus DataService for custom payloads Yes, a developer API
Hosting Cloud (Creatio Cloud) or on-site Cloud (SaaS)
Contacts and companies Yes, a central contact and account database shared by the Sales, Marketing and Service products, intended as a single view of the customer Yes, contact and company management with unlimited contacts and storage, plus PeopleIQ contact enrichment
Deal pipeline Yes, lead and opportunity tracking with pipeline management in the Sales product, plus AI lead scoring Yes, custom pipelines with multiple views; more custom pipelines on the higher plans
Email and calendar Yes, email over IMAP and SMTP, and Google mail, calendar and contacts synchronisation Yes, email and calendar sync for Gmail, Office 365 and Outlook
Workflow automation Yes, workflow automation for follow-ups, data entry and approvals across all three products, built on the no-code platform; the Growth plan caps business process execution at 50,000 elements per month Yes, sales automation and personal email sequences
Reporting and forecasting Yes, revenue forecasting in the Sales product, with AI-driven analytics and predictive scoring Yes, reporting and analytics, from activity reports up to advanced reporting on the higher plans
Integrations and API Yes, OData 4 and OData 3 REST services and a DataService for custom data, plus telephony connectors for Webitel, Asterisk, Cisco Finesse, TAPI, CallWay, Infinity and Avaya. The Growth plan caps OData calls at 10,000 per day per full user licence Yes, a developer API
AI features Yes Yes
Deployment more entries Cloud (SaaS), Browser-based, On-premise Cloud (SaaS), Browser-based
Support Not stated Email helpdesk, Chat, Phone
Onboarding Documentation and knowledge base Not stated
Company size Small and mid-sized, Enterprise more entries Freelancers, Small and mid-sized, Enterprise
Integrations more entries Google Mail, Google Calendar, Google Contacts, Webitel, Asterisk, Cisco Finesse, TAPI, CallWay, Infinity, Avaya Gmail, Outlook, Office 365, Slack, QuickBooks, Zapier

Compare more tools

Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

  • Deployment Creatio Cloud (SaaS), Browser-based, On-premise Nutshell Cloud (SaaS), Browser-based
  • Company size Creatio Small and mid-sized, Enterprise Nutshell Freelancers, Small and mid-sized, Enterprise
  • Hosting Creatio Cloud (Creatio Cloud) or on-site Nutshell Cloud (SaaS)
  • API Creatio Yes, OData 4 and OData 3 REST services plus DataService for custom payloads Nutshell Yes, a developer API
  • Contacts and companies Creatio Yes, a central contact and account database shared by the Sales, Marketing and Service products, intended as a single view of the customer Nutshell Yes, contact and company management with unlimited contacts and storage, plus PeopleIQ contact enrichment

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

Creatio

Strengths

  • Sales, marketing and service on one platform with a shared contact and account database
  • No-code platform underneath, so the data model and workflows can be extended without a development project
  • Runs in Creatio Cloud or on-site
  • OData 4 and OData 3 REST services, plus connectors for seven telephony systems
  • AI lead scoring, sentiment analysis, case routing and agents that draft proposals and marketing content

Limitations

  • The Growth plan carries hard resource caps: 50,000 business process elements per month, 10,000 daily OData calls per full user licence and 50 roles
  • Single sign-on requires the Enterprise plan or above
  • Unlimited is quoted against the size of the organisation rather than per seat, so plans are not directly comparable
  • Prices are not published on a page that can be read without the interactive calculator

Nutshell

Strengths

  • Unlimited contacts and storage on every plan
  • Email and calendar sync for Gmail, Office 365 and Outlook
  • Generative AI and AI agents included, with a monthly allowance of AI outcomes on every plan
  • Free live chat and email support on all plans, with no seat minimum or maximum

Limitations

  • Custom pipelines and advanced reporting are reserved for the higher plans
  • Phone support is limited to the Enterprise plan

Plans

Pricing

Creatio

  • Growth Not stated Per-user platform plan. Capped at 50,000 business process elements per month, 10,000 OData API calls per day per full user licence and 50 organisational or functional roles.
  • Enterprise Not stated Per-user platform plan. Adds single sign-on and raises or removes the Growth resource caps.
  • Unlimited Not stated Priced by the scale of the organisation rather than per seat. Unlimited users, custom agents, applications, workflows, custom objects and API calls, with all CRM products included.
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Nutshell

  • Foundation $7 Per user/month billed annually ($13 monthly). Unlimited contacts and storage, email and calendar sync, and 10 AI outcomes per month.
  • Growth $18 Per user/month billed annually ($25 monthly). Adds activity reports, sales quotas, lead assignment rules and 20 AI outcomes.
  • Pro $35 Per user/month billed annually ($42 monthly). Adds 5 custom pipelines, advanced reporting, sales automation and 40 AI outcomes.
  • Business $51 Per user/month billed annually ($59 monthly). Adds 10 custom pipelines, audit logs and 100 AI outcomes.
  • Enterprise $69 Per user/month billed annually ($79 monthly). Adds unlimited pipelines and custom fields, enterprise SSO, SQL data access, phone support and 150 AI outcomes.
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What users say

Review Scores · opens after launch

Creatio

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Nutshell

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

Where this comes from

Creatio https://www.creatio.com · checked against the official source on 2026-09-07

Nutshell https://www.nutshell.com · checked against the official source on 2026-08-21

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.