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Email Marketing Comparison

ActiveCampaign vs. Mailmodo

At a glance

At a glance

ActiveCampaign

Best for

Best for teams that want email marketing with deep marketing automation and a built-in CRM, and that will grow into advanced segmentation and predictive sending.

  • Small and mid-sized
  • Enterprise

Mailmodo

Best for

Best for marketing teams that want interactive AMP emails, where forms and surveys run inside the inbox, backed by AI drafting and automation.

  • Small and mid-sized
  • Enterprise

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion ActiveCampaign Mailmodo
Starting price Not stated From $149 / month Lite plan, billed annually, for 500 contacts and 2,000 email credits per month; higher plans add contacts and credits.
Free trial 14-day free trial, no credit card required Free trial available
API Yes, an API with webhooks, plus more than 1,000 integrations Yes, an API, with integrations for Zapier, HubSpot, Customer.io and Clevertap
Hosting Cloud (SaaS) Cloud (SaaS)
Made in Not stated United States
Campaign types Yes, email campaigns with a drag-and-drop designer and more than 250 templates Yes, email newsletters and bulk campaigns, AMP interactive emails, and transactional email
Automation and journeys Yes, marketing automation, 5 actions per automation on Starter and unlimited on Plus, Pro and Enterprise Yes, email sequences and prebuilt automation templates
Segmentation and personalisation Yes, segmentation from limited on Starter to advanced and premium on the higher plans, with predictive sending Yes, contact segmentation, with AI segment generation
Templates and editor Yes, a drag-and-drop email designer for plain text and HTML with more than 250 pre-built templates Yes, a drag-and-drop editor with AI template and subject-line generation and a brand kit
Deliverability and testing Yes, a spam check across plans and predictive sending Yes, a managed deliverability service: Mailmodo monitors its own sending IPs, keeps bulk and transactional mail on separate sending streams, provides its own high-reputation SMTP, and its in-house experts run a deliverability audit of email health, performance and domain reputation, then plan domain warm-up and safe volume increases
Ecommerce and CRM data Yes, contact profiles with custom fields, tags and lists, plus premium CRM integrations such as Salesforce on the higher plans Yes, integrations with HubSpot, Customer.io and Clevertap for CRM data
Integrations and API Yes, an API with webhooks plus more than 1,000 integrations Yes, an API, plus integrations for Zapier, HubSpot, Customer.io and Clevertap
AI features Yes Yes
Deployment Cloud (SaaS), Browser-based Cloud (SaaS), Browser-based
Support Email helpdesk, Chat, Community forum Email helpdesk, Chat, Phone
Onboarding more entries Documentation and knowledge base, Video tutorials, Guided onboarding, Live online demos and webinars Documentation and knowledge base
Company size Small and mid-sized, Enterprise Small and mid-sized, Enterprise
Integrations Shopify, Salesforce, Zendesk, Wix, Facebook, Google Sheets, Google Ads, ChatGPT, Claude more entries HubSpot, Customer.io, Clevertap, Zapier, Make, Google Sheets, Mailchimp, Shopify, Segment, Mixpanel, Twilio, Zoom, Google Calendar, Intercom, Zendesk, MoEngage, WebEngage

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Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

  • Free trial ActiveCampaign 14-day free trial, no credit card required Mailmodo Free trial available
  • Support ActiveCampaign Email helpdesk, Chat, Community forum Mailmodo Email helpdesk, Chat, Phone
  • API ActiveCampaign Yes, an API with webhooks, plus more than 1,000 integrations Mailmodo Yes, an API, with integrations for Zapier, HubSpot, Customer.io and Clevertap
  • Campaign types ActiveCampaign Yes, email campaigns with a drag-and-drop designer and more than 250 templates Mailmodo Yes, email newsletters and bulk campaigns, AMP interactive emails, and transactional email
  • Automation and journeys ActiveCampaign Yes, marketing automation, 5 actions per automation on Starter and unlimited on Plus, Pro and Enterprise Mailmodo Yes, email sequences and prebuilt automation templates

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

ActiveCampaign

Strengths

  • Marketing automation with unlimited automation actions on Plus, Pro and Enterprise
  • More than 1,000 integrations plus an API with webhooks
  • Active Intelligence AI features across all plans
  • Built-in CRM with contact profiles, custom fields, tags and lists

Limitations

  • Starter caps automations at 5 actions each and offers only limited segmentation
  • Prices scale with the number of contacts

Mailmodo

Strengths

  • AMP interactive emails with forms, surveys and carts inside the inbox
  • AI generates templates, subject lines and segments
  • Email sequences and prebuilt automation templates
  • Integrations for HubSpot, Customer.io, Clevertap and Zapier

Limitations

  • Higher entry price than most email tools, from $149 per month
  • Plans start at 500 contacts

Plans

Pricing

ActiveCampaign

  • Starter Not stated Entry plan with the email designer, templates and up to 5 actions per automation. Scales with contacts.
  • Plus Not stated Adds unlimited automation actions and standard segmentation. Scales with contacts.
  • Pro Not stated Adds advanced segmentation and predictive sending. Scales with contacts.
  • Enterprise Not stated Adds premium segmentation and premium integrations such as Salesforce and Microsoft Dynamics.
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Mailmodo

  • Lite From $149 / month Billed annually; 500 contacts, 2,000 email credits per month and one team member.
  • Pro From $199 / month Billed annually; 500 contacts, 3,000 email credits per month and three team members.
  • Max Not stated Unlimited email credits and five team members, quoted by sales.
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What users say

Review Scores · opens after launch

ActiveCampaign

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Mailmodo

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

Where this comes from

ActiveCampaign https://www.activecampaign.com · checked against the official source on 2026-08-19

Mailmodo https://www.mailmodo.com · checked against the official source on 2026-08-22

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.