Best for
Best for ecommerce and direct-to-consumer brands on Shopify, WooCommerce or BigCommerce that want behavior-based email automation with onsite popups in one platform.
- Small and mid-sized
- Enterprise
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Email Marketing Comparison
At a glance
Best for
Best for ecommerce and direct-to-consumer brands on Shopify, WooCommerce or BigCommerce that want behavior-based email automation with onsite popups in one platform.
Best for
Best for teams and developers that want one platform for both marketing campaigns and transactional email, priced by send volume.
Cataleo does not name a winner. Both statements come from the vendors themselves.
| Criterion | Drip | Mailjet |
|---|---|---|
| Starting price | From $39 / month For up to 2,500 active people; the price scales with the number of active people and the volume of emails sent. | lower value From $9 / month Starter plan; priced by monthly email volume. A free plan is available. |
| Free trial | 14-day free trial | Free plan with 6,000 emails per month (200 per day) |
| API | Yes, open API access on every plan | Yes, a Send API and SMTP relay on all paid plans |
| Hosting | Cloud (SaaS) | Cloud (SaaS) |
| Campaign types | Yes, one-off email campaigns and newsletters plus automated workflows, with an onsite suite of popups, slide-ins, sticky bars and quizzes | Yes, marketing campaigns and newsletters plus transactional email, with landing pages on Premium |
| Automation and journeys | Yes, a visual workflow builder with branching logic, goals and split tests, and 15-plus prebuilt templates for abandoned cart, browse abandonment, welcome and win-back | Yes, automations on the Premium plan |
| Segmentation and personalisation | Yes, dynamic segments that update automatically from behavior, purchase history and engagement, synced from the store in real time | Yes, segmentation from the Essential plan, with dynamic content on Premium |
| Templates and editor | Yes, a drag-and-drop visual email builder with 50-plus themed templates, plus a plain-text builder | Yes, an advanced drag-and-drop editor on every plan |
| Deliverability and testing | Yes, A/B split testing of up to four subject line or content variations, reporting opens, clicks and revenue per variation | Yes, A/B testing on Premium, with a dedicated IP available on higher-volume plans |
| Ecommerce and CRM data | Yes, deep native Shopify, WooCommerce and BigCommerce integrations that sync customers, orders and product catalog in real time | Through connectors rather than a built-in store sync: Mailjet ships its own plugins for WordPress with WooCommerce and for PrestaShop, while the other ecommerce and CRM entries in its integrations directory, among them Shopify, HubSpot and Salesforce, are connected through Zapier or another iPaaS partner |
| Integrations and API | Yes, open API access and 50-plus integrations on every plan | Yes, a Send API and SMTP relay on all paid plans |
| AI features | No | stated Yes |
| MCP-ready | No | stated Yes |
| Deployment | Cloud (SaaS), Browser-based | Cloud (SaaS), Browser-based |
| Support | Email helpdesk, Chat | more entries Email helpdesk, Phone, Chat |
| Onboarding | Not stated | Documentation and knowledge base, Video tutorials, Guided onboarding |
| Company size | Small and mid-sized, Enterprise | more entries Freelancers, Small and mid-sized, Enterprise |
| Integrations | Shopify, WooCommerce, BigCommerce | more entries WordPress, WooCommerce, PrestaShop, Drupal, Joomla, Squarespace, Webflow, Shopify, BigCommerce, Stripe, PayPal, Salesforce, HubSpot, Pipedrive, Zoho, Microsoft Dynamics CRM, Segment, Zapier, Make, n8n, Slack, Zendesk, Intercom, Google Sheets, Airtable, Typeform, Sinch Engage |
Adds a column to the table, from the tools in this category.
Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.
The short version
Every line is one datapoint from the table above, picked automatically. Nothing here is written text.
The trade-offs
Drip
Strengths
Limitations
Mailjet
Strengths
Limitations
Plans
Drip
Mailjet
What users say
Drip
No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.
Mailjet
No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.
Where this comes from
Drip https://www.drip.com · checked against the official source on 2026-08-23
Mailjet https://www.mailjet.com · checked against the official source on 2026-08-21
This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.