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Email Marketing Comparison

Mailchimp vs. Mailjet

At a glance

At a glance

Mailchimp

Best for

Best for teams that want an email marketing platform with designed templates, automation and AI writing tools, and a Marketing API to connect their own data.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Mailjet

Best for

Best for teams and developers that want one platform for both marketing campaigns and transactional email, priced by send volume.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion Mailchimp Mailjet
Starting price From $13 / month Essentials plan; the price scales with the number of contacts. lower value From $9 / month Starter plan; priced by monthly email volume. A free plan is available.
Free trial Free plan available for up to 500 contacts Free plan with 6,000 emails per month (200 per day)
API Yes, a Marketing API for audiences, automations and data sync, plus more than 300 integrations Yes, a Send API and SMTP relay on all paid plans
Hosting Cloud (SaaS) Cloud (SaaS)
Campaign types Yes, email newsletters and campaigns, with A/B testing and scheduling on paid plans Yes, marketing campaigns and newsletters plus transactional email, with landing pages on Premium
Automation and journeys Yes, automation flows, up to 3 steps on Essentials and up to 200 flows on Standard and Premium Yes, automations on the Premium plan
Segmentation and personalisation Yes, segmentation and dynamic content, with predictive segmentation on Premium Yes, segmentation from the Essential plan, with dynamic content on Premium
Templates and editor Yes, professionally designed templates and an editor, with custom-coded templates on Premium Yes, an advanced drag-and-drop editor on every plan
Deliverability and testing Yes, A/B testing and scheduling on paid plans Yes, A/B testing on Premium, with a dedicated IP available on higher-volume plans
Ecommerce and CRM data Yes, audience data with tags and more than 300 integrations Through connectors rather than a built-in store sync: Mailjet ships its own plugins for WordPress with WooCommerce and for PrestaShop, while the other ecommerce and CRM entries in its integrations directory, among them Shopify, HubSpot and Salesforce, are connected through Zapier or another iPaaS partner
Integrations and API Yes, a Marketing API for audiences, automations and data sync Yes, a Send API and SMTP relay on all paid plans
AI features Yes Yes
MCP-ready No stated Yes
Deployment Cloud (SaaS), Browser-based Cloud (SaaS), Browser-based
Support Email helpdesk, Chat, Phone Email helpdesk, Phone, Chat
Onboarding Not stated Documentation and knowledge base, Video tutorials, Guided onboarding
Company size Freelancers, Small and mid-sized, Enterprise Freelancers, Small and mid-sized, Enterprise
Integrations Not stated WordPress, WooCommerce, PrestaShop, Drupal, Joomla, Squarespace, Webflow, Shopify, BigCommerce, Stripe, PayPal, Salesforce, HubSpot, Pipedrive, Zoho, Microsoft Dynamics CRM, Segment, Zapier, Make, n8n, Slack, Zendesk, Intercom, Google Sheets, Airtable, Typeform, Sinch Engage

Compare more tools

Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

  • Starting price Mailchimp From $13 / month Mailjet From $9 / month
  • Free trial Mailchimp Free plan available for up to 500 contacts Mailjet Free plan with 6,000 emails per month (200 per day)
  • Support Mailchimp Email helpdesk, Chat, Phone Mailjet Email helpdesk, Phone, Chat
  • MCP-ready Mailchimp No Mailjet Yes
  • API Mailchimp Yes, a Marketing API for audiences, automations and data sync, plus more than 300 integrations Mailjet Yes, a Send API and SMTP relay on all paid plans

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

Mailchimp

Strengths

  • Generative AI writing and design tools on the Standard and Premium plans
  • Marketing API with webhooks and OAuth 2 for audiences and automations
  • More than 300 integrations
  • Free plan for up to 500 contacts

Limitations

  • Prices scale with the number of contacts
  • Predictive segmentation and custom-coded templates are reserved for the top plans

Mailjet

Strengths

  • Priced by email volume, with unlimited contacts on the Essential and Premium plans
  • Advanced drag-and-drop editor on every plan, including the free tier
  • Send API and SMTP relay for transactional email on all paid plans
  • Free plan with 6,000 emails per month

Limitations

  • Automations, A/B testing and dynamic content are reserved for the Premium plan
  • The Free and Starter plans cap contacts at 1,000 and 2,000

Plans

Pricing

Mailchimp

  • Free $0 / month Up to 500 monthly sends and 250 contacts, with a limited set of templates.
  • Essentials From $13 / month Designed templates, A/B testing, scheduling and up to 3 automation flow steps. Scales with contacts.
  • Standard From $20 / month Adds AI writing and design tools and up to 200 automation flows. Scales with contacts.
  • Premium From $350 / month Adds unlimited contacts and seats, predictive segmentation, phone and priority support and custom-coded templates.
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Mailjet

  • Free $0 / month 6,000 emails per month (200 per day), up to 1,000 contacts, with the advanced drag-and-drop editor.
  • Starter From $9 / month 8,000 emails per month, up to 2,000 contacts, with online support.
  • Essential From $17 / month 15,000 emails per month, unlimited contacts, segmentation and no daily send limit.
  • Premium From $27 / month Adds automations, A/B testing, dynamic content, landing pages and up to 20 subaccounts, plus priority support, with phone and chat support from 50,000 emails a month.
  • Custom Not stated Custom enterprise plans for high-volume senders, with a dedicated technical account manager, unlimited subaccounts, phone and chat support and guided onboarding, training and consulting.
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What users say

Review Scores · opens after launch

Mailchimp

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Mailjet

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

Where this comes from

Mailchimp https://mailchimp.com · checked against the official source on 2026-08-19

Mailjet https://www.mailjet.com · checked against the official source on 2026-08-21

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.