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Email Marketing Comparison

Mailchimp vs. Mailmodo

At a glance

At a glance

Mailchimp

Best for

Best for teams that want an email marketing platform with designed templates, automation and AI writing tools, and a Marketing API to connect their own data.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Mailmodo

Best for

Best for marketing teams that want interactive AMP emails, where forms and surveys run inside the inbox, backed by AI drafting and automation.

  • Small and mid-sized
  • Enterprise

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion Mailchimp Mailmodo
Starting price lower value From $13 / month Essentials plan; the price scales with the number of contacts. From $149 / month Lite plan, billed annually, for 500 contacts and 2,000 email credits per month; higher plans add contacts and credits.
Free trial Free plan available for up to 500 contacts Free trial available
API Yes, a Marketing API for audiences, automations and data sync, plus more than 300 integrations Yes, an API, with integrations for Zapier, HubSpot, Customer.io and Clevertap
Hosting Cloud (SaaS) Cloud (SaaS)
Made in Not stated United States
Campaign types Yes, email newsletters and campaigns, with A/B testing and scheduling on paid plans Yes, email newsletters and bulk campaigns, AMP interactive emails, and transactional email
Automation and journeys Yes, automation flows, up to 3 steps on Essentials and up to 200 flows on Standard and Premium Yes, email sequences and prebuilt automation templates
Segmentation and personalisation Yes, segmentation and dynamic content, with predictive segmentation on Premium Yes, contact segmentation, with AI segment generation
Templates and editor Yes, professionally designed templates and an editor, with custom-coded templates on Premium Yes, a drag-and-drop editor with AI template and subject-line generation and a brand kit
Deliverability and testing Yes, A/B testing and scheduling on paid plans Yes, a managed deliverability service: Mailmodo monitors its own sending IPs, keeps bulk and transactional mail on separate sending streams, provides its own high-reputation SMTP, and its in-house experts run a deliverability audit of email health, performance and domain reputation, then plan domain warm-up and safe volume increases
Ecommerce and CRM data Yes, audience data with tags and more than 300 integrations Yes, integrations with HubSpot, Customer.io and Clevertap for CRM data
Integrations and API Yes, a Marketing API for audiences, automations and data sync Yes, an API, plus integrations for Zapier, HubSpot, Customer.io and Clevertap
AI features Yes Yes
Deployment Cloud (SaaS), Browser-based Cloud (SaaS), Browser-based
Support Email helpdesk, Chat, Phone Email helpdesk, Chat, Phone
Onboarding Not stated Documentation and knowledge base
Company size more entries Freelancers, Small and mid-sized, Enterprise Small and mid-sized, Enterprise
Integrations Not stated HubSpot, Customer.io, Clevertap, Zapier, Make, Google Sheets, Mailchimp, Shopify, Segment, Mixpanel, Twilio, Zoom, Google Calendar, Intercom, Zendesk, MoEngage, WebEngage

Compare more tools

Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

  • Starting price Mailchimp From $13 / month Mailmodo From $149 / month
  • Free trial Mailchimp Free plan available for up to 500 contacts Mailmodo Free trial available
  • Company size Mailchimp Freelancers, Small and mid-sized, Enterprise Mailmodo Small and mid-sized, Enterprise
  • API Mailchimp Yes, a Marketing API for audiences, automations and data sync, plus more than 300 integrations Mailmodo Yes, an API, with integrations for Zapier, HubSpot, Customer.io and Clevertap
  • Campaign types Mailchimp Yes, email newsletters and campaigns, with A/B testing and scheduling on paid plans Mailmodo Yes, email newsletters and bulk campaigns, AMP interactive emails, and transactional email

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

Mailchimp

Strengths

  • Generative AI writing and design tools on the Standard and Premium plans
  • Marketing API with webhooks and OAuth 2 for audiences and automations
  • More than 300 integrations
  • Free plan for up to 500 contacts

Limitations

  • Prices scale with the number of contacts
  • Predictive segmentation and custom-coded templates are reserved for the top plans

Mailmodo

Strengths

  • AMP interactive emails with forms, surveys and carts inside the inbox
  • AI generates templates, subject lines and segments
  • Email sequences and prebuilt automation templates
  • Integrations for HubSpot, Customer.io, Clevertap and Zapier

Limitations

  • Higher entry price than most email tools, from $149 per month
  • Plans start at 500 contacts

Plans

Pricing

Mailchimp

  • Free $0 / month Up to 500 monthly sends and 250 contacts, with a limited set of templates.
  • Essentials From $13 / month Designed templates, A/B testing, scheduling and up to 3 automation flow steps. Scales with contacts.
  • Standard From $20 / month Adds AI writing and design tools and up to 200 automation flows. Scales with contacts.
  • Premium From $350 / month Adds unlimited contacts and seats, predictive segmentation, phone and priority support and custom-coded templates.
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Mailmodo

  • Lite From $149 / month Billed annually; 500 contacts, 2,000 email credits per month and one team member.
  • Pro From $199 / month Billed annually; 500 contacts, 3,000 email credits per month and three team members.
  • Max Not stated Unlimited email credits and five team members, quoted by sales.
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What users say

Review Scores · opens after launch

Mailchimp

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Mailmodo

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

Where this comes from

Mailchimp https://mailchimp.com · checked against the official source on 2026-08-19

Mailmodo https://www.mailmodo.com · checked against the official source on 2026-08-22

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.