Best for
Best for teams and developers that want one platform for both marketing campaigns and transactional email, priced by send volume.
- Freelancers
- Small and mid-sized
- Enterprise
Email Marketing Comparison
Mailjet vs. Zoho Campaigns
At a glance
At a glance
Best for
Best for teams already running Zoho who want email, SMS and WhatsApp campaigns synced to the same contact records.
- Freelancers
- Small and mid-sized
- Enterprise
Cataleo does not name a winner. Both statements come from the vendors themselves.
Full Comparison
| Criterion | Mailjet | Zoho Campaigns |
|---|---|---|
| Starting price | From $9 / month Starter plan; priced by monthly email volume. A free plan is available. | Not stated |
| Free trial | Free plan with 6,000 emails per month (200 per day) | Forever Free plan for up to 2,000 contacts, 6,000 emails a month and 5 users |
| API | Yes, a Send API and SMTP relay on all paid plans | Yes, a developer API with token-based authentication, exchanging data as XML or JSON |
| Hosting | Cloud (SaaS) | Cloud (SaaS) |
| Campaign types | Yes, marketing campaigns and newsletters plus transactional email, with landing pages on Premium | Email campaigns and newsletters, plus bulk SMS and WhatsApp campaigns from the same account with their own delivery dashboards |
| Automation and journeys | Yes, automations on the Premium plan | Yes, behaviour-triggered workflows for onboarding, nurture and abandoned cart; live workflows are editable without disrupting journeys in progress and contacts re-enroll as conditions change. Basic workflows from Standard, abandoned-cart workflows and frequency capping on Professional. |
| Segmentation and personalisation | Yes, segmentation from the Essential plan, with dynamic content on Premium | Yes, basic segmentation on Standard and advanced segmentation on Professional combining several conditions with engagement criteria, plus dynamic content and send-time optimisation on Professional |
| Templates and editor | Yes, an advanced drag-and-drop editor on every plan | Yes, a drag-and-drop template editor with images, text blocks, buttons and social icons; 120+ templates from the Standard plan |
| Deliverability and testing | Yes, A/B testing on Premium, with a dedicated IP available on higher-volume plans | Reports cover bounces and unsubscribes with minute-level delivery statistics and deferred-email statuses explaining why a message is queued. A/B testing from the Standard plan, and a dedicated IP as a yearly add-on. |
| Ecommerce and CRM data | Through connectors rather than a built-in store sync: Mailjet ships its own plugins for WordPress with WooCommerce and for PrestaShop, while the other ecommerce and CRM entries in its integrations directory, among them Shopify, HubSpot and Salesforce, are connected through Zapier or another iPaaS partner | Yes, Shopify and WooCommerce for purchase activity and abandoned-cart triggers, two-way sync with Zoho CRM, and connectors for Salesforce, HubSpot, SugarCRM, Microsoft Dynamics 365 and Bigin |
| Integrations and API | Yes, a Send API and SMTP relay on all paid plans | Yes, a developer API, plus integrations across the Zoho suite (CRM, Books, Desk, Commerce, Survey, Forms, Analytics, Flow), ecommerce and CRM systems, cloud storage and Zapier |
| AI features | Yes | Yes |
| MCP-ready | stated Yes | No |
| Deployment | Cloud (SaaS), Browser-based | Cloud (SaaS), Browser-based |
| Support | more entries Email helpdesk, Phone, Chat | Email helpdesk |
| Onboarding | more entries Documentation and knowledge base, Video tutorials, Guided onboarding | Documentation and knowledge base |
| Company size | Freelancers, Small and mid-sized, Enterprise | Freelancers, Small and mid-sized, Enterprise |
| Integrations | more entries WordPress, WooCommerce, PrestaShop, Drupal, Joomla, Squarespace, Webflow, Shopify, BigCommerce, Stripe, PayPal, Salesforce, HubSpot, Pipedrive, Zoho, Microsoft Dynamics CRM, Segment, Zapier, Make, n8n, Slack, Zendesk, Intercom, Google Sheets, Airtable, Typeform, Sinch Engage | Zoho CRM, Zoho Books, Zoho Desk, Zoho Commerce, Zoho Survey, Zoho Forms, Zoho Analytics, Zoho Flow, Shopify, WooCommerce, Salesforce, HubSpot, SugarCRM, Microsoft Dynamics 365, Bigin, SurveyMonkey, Zapier |
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Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.
The short version
Key Differences
- Free trial Mailjet Free plan with 6,000 emails per month (200 per day) Zoho Campaigns Forever Free plan for up to 2,000 contacts, 6,000 emails a month and 5 users
- Support Mailjet Email helpdesk, Phone, Chat Zoho Campaigns Email helpdesk
- MCP-ready Mailjet Yes Zoho Campaigns No
- API Mailjet Yes, a Send API and SMTP relay on all paid plans Zoho Campaigns Yes, a developer API with token-based authentication, exchanging data as XML or JSON
- Campaign types Mailjet Yes, marketing campaigns and newsletters plus transactional email, with landing pages on Premium Zoho Campaigns Email campaigns and newsletters, plus bulk SMS and WhatsApp campaigns from the same account with their own delivery dashboards
Every line is one datapoint from the table above, picked automatically. Nothing here is written text.
The trade-offs
Strengths and Limitations
Mailjet
Strengths
- Priced by email volume, with unlimited contacts on the Essential and Premium plans
- Advanced drag-and-drop editor on every plan, including the free tier
- Send API and SMTP relay for transactional email on all paid plans
- Free plan with 6,000 emails per month
Limitations
- Automations, A/B testing and dynamic content are reserved for the Premium plan
- The Free and Starter plans cap contacts at 1,000 and 2,000
Zoho Campaigns
Strengths
- Forever Free plan for up to 2,000 contacts and 6,000 emails a month with 5 users
- Priced by contact tier rather than per seat, with unlimited emails on the paid plans
- Two-way sync with Zoho CRM plus connectors for Salesforce, HubSpot, SugarCRM and Microsoft Dynamics 365
- Email, SMS and WhatsApp campaigns run from one account
Limitations
- Advanced segmentation, dynamic content, send-time optimisation and abandoned-cart workflows require the Professional plan
- SMS and WhatsApp are credit-based add-ons on top of the plan
- A dedicated IP is a separate yearly purchase
- The free plan is capped at 2,000 contacts and 6,000 emails a month
Plans
Pricing
Mailjet
- Free $0 / month 6,000 emails per month (200 per day), up to 1,000 contacts, with the advanced drag-and-drop editor.
- Starter From $9 / month 8,000 emails per month, up to 2,000 contacts, with online support.
- Essential From $17 / month 15,000 emails per month, unlimited contacts, segmentation and no daily send limit.
- Premium From $27 / month Adds automations, A/B testing, dynamic content, landing pages and up to 20 subaccounts, plus priority support, with phone and chat support from 50,000 emails a month.
- Custom Not stated Custom enterprise plans for high-volume senders, with a dedicated technical account manager, unlimited subaccounts, phone and chat support and guided onboarding, training and consulting.
Zoho Campaigns
- Forever Free Not stated Up to 2,000 contacts, 6,000 emails a month and 5 users, with templates, list management, 35 app integrations and basic reporting.
- Standard Not stated From 500 contacts up to 100,000, unlimited emails and 10 users. Adds basic segmentation, 120+ templates, A/B testing, attachments, basic workflows, advanced analytics and 40+ app integrations.
- Professional Not stated From 500 contacts up to 500,000, unlimited emails and 20+ users. Adds advanced segmentation, dynamic content, send-time optimisation, abandoned-cart workflows and frequency capping.
What users say
Review Scores · opens after launch
Mailjet
- Ease of use
- Not rated yet
- User interface
- Not rated yet
- Onboarding
- Not rated yet
- Support and service
- Not rated yet
- Value for money
- Not rated yet
- Features
- Not rated yet
No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.
Zoho Campaigns
- Ease of use
- Not rated yet
- User interface
- Not rated yet
- Onboarding
- Not rated yet
- Support and service
- Not rated yet
- Value for money
- Not rated yet
- Features
- Not rated yet
No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.
Where this comes from
Where this comes from
Mailjet https://www.mailjet.com · checked against the official source on 2026-08-21
Zoho Campaigns https://www.zoho.com/campaigns/ · checked against the official source on 2026-09-12
This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.