Best for
Best for teams that need marketing automation without a per-contact bill, and have someone able to run a PHP application.
- Small and mid-sized
- Enterprise
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Email Marketing Comparison
At a glance
Best for
Best for teams that need marketing automation without a per-contact bill, and have someone able to run a PHP application.
Best for
Best for product and engineering teams that need transactional email at volume and want marketing campaigns on the same account.
Cataleo does not name a winner. Both statements come from the vendors themselves.
| Criterion | Mautic | Twilio SendGrid |
|---|---|---|
| Starting price | Free and open source if self-hosted; managed hosting from €247.50 / month The software carries no licence cost, but the server and the email sending provider are your own. Managed hosting through the official partner Dropsolid starts at €247.50 per month billed annually, or €275 per month billed quarterly. | From $15 / month Marketing Campaigns Basic starts at $15 per month, the Email API Essentials plan at $19.95 per month. Both scale in bands by contact count and monthly email volume. |
| Free trial | 14-day trial of the hosted offering, no credit card required | 60-day free trial, 100 emails per day and 100 contacts |
| Commercial use | Yes, GPL v3 | Not stated |
| API | Yes, a REST API plus an in-app marketplace of community plugins and themes | Yes, REST API and SMTP relay with SDKs for Python, Ruby, Go, PHP, Java, C# and JavaScript, plus event webhooks |
| Hosting | Self-hosted on your own infrastructure, or managed hosting through certified partners | Cloud (SaaS) |
| Campaign types | Email campaigns and newsletters alongside SMS, push notifications and WhatsApp, plus landing pages and forms that embed in a site or open as a popup | Email only, split between transactional sending through the Email API and marketing sends through Marketing Campaigns |
| Automation and journeys | Yes, a drag-and-drop campaign builder for multi-step journeys from capture through to conversion | Yes, automated recurring emails and time-based drip series, available on the Marketing Campaigns Advanced plan |
| Segmentation and personalisation | Yes, contact segmentation driven by behaviour and engagement tracking, with customisable point-based lead scoring to prioritise contacts | Yes, dynamic segments over contact lists with custom fields and opt-out preference management |
| Templates and editor | Yes, a drag-and-drop email builder with personalisation and A/B testing, plus a landing page builder and a form builder; community themes come through the marketplace | Yes, a drag-and-drop design editor and a custom HTML editor, with a library of free responsive templates |
| Deliverability and testing | Sending runs through a provider you supply, not one bundled with the product. SMTP is the default transport, configured as a DSN, and since version 5 the Symfony Mailer transports add SendGrid, Amazon SES and others by Composer; a SparkPost plugin is available from the Mautic Marketplace. The documentation warns that the Symfony transports do not support batch sending or the bounce-management callbacks the dedicated plugins handle | Yes, inbox rendering previews, spam testing and link validation, plus dedicated IPs, domain authentication and SPF, DKIM and DMARC |
| Ecommerce and CRM data | Contacts, companies and lead scoring are native, and CRM, ecommerce and SMS systems connect through marketplace plugins or webhooks rather than shipping preconfigured | Contact lists with custom fields, and signup forms that add subscribers to those lists in real time through the API |
| Integrations and API | Yes, a REST API for contacts, campaigns and data transfer, webhooks, and an in-app marketplace of community plugins | Yes, REST API and SMTP relay, SDKs for seven languages and event webhooks for real-time delivery events |
| Deployment | more entries On-premise, Cloud (SaaS), Browser-based | Cloud (SaaS), Browser-based |
| Support | Community forum | more entries Email helpdesk, Chat, Phone |
| Onboarding | Documentation and knowledge base | more entries Documentation and knowledge base, Guided onboarding |
| Company size | Small and mid-sized, Enterprise | more entries Freelancers, Small and mid-sized, Enterprise |
| Integrations | SMTP, SendGrid, Amazon SES, SparkPost | Not stated |
Adds a column to the table, from the tools in this category.
Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.
The short version
Every line is one datapoint from the table above, picked automatically. Nothing here is written text.
The trade-offs
Mautic
Strengths
Limitations
Twilio SendGrid
Strengths
Limitations
Plans
Mautic
Twilio SendGrid
What users say
Mautic
No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.
Twilio SendGrid
No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.
Where this comes from
Mautic https://www.mautic.org · no check date recorded yet
Twilio SendGrid https://www.twilio.com/en-us/sendgrid · checked against the official source on 2026-09-07
This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.