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Email Marketing Comparison

Mautic vs. Twilio SendGrid

At a glance

At a glance

Mautic

Best for

Best for teams that need marketing automation without a per-contact bill, and have someone able to run a PHP application.

  • Small and mid-sized
  • Enterprise

Twilio SendGrid

Best for

Best for product and engineering teams that need transactional email at volume and want marketing campaigns on the same account.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion Mautic Twilio SendGrid
Starting price Free and open source if self-hosted; managed hosting from €247.50 / month The software carries no licence cost, but the server and the email sending provider are your own. Managed hosting through the official partner Dropsolid starts at €247.50 per month billed annually, or €275 per month billed quarterly. From $15 / month Marketing Campaigns Basic starts at $15 per month, the Email API Essentials plan at $19.95 per month. Both scale in bands by contact count and monthly email volume.
Free trial 14-day trial of the hosted offering, no credit card required 60-day free trial, 100 emails per day and 100 contacts
Commercial use Yes, GPL v3 Not stated
API Yes, a REST API plus an in-app marketplace of community plugins and themes Yes, REST API and SMTP relay with SDKs for Python, Ruby, Go, PHP, Java, C# and JavaScript, plus event webhooks
Hosting Self-hosted on your own infrastructure, or managed hosting through certified partners Cloud (SaaS)
Campaign types Email campaigns and newsletters alongside SMS, push notifications and WhatsApp, plus landing pages and forms that embed in a site or open as a popup Email only, split between transactional sending through the Email API and marketing sends through Marketing Campaigns
Automation and journeys Yes, a drag-and-drop campaign builder for multi-step journeys from capture through to conversion Yes, automated recurring emails and time-based drip series, available on the Marketing Campaigns Advanced plan
Segmentation and personalisation Yes, contact segmentation driven by behaviour and engagement tracking, with customisable point-based lead scoring to prioritise contacts Yes, dynamic segments over contact lists with custom fields and opt-out preference management
Templates and editor Yes, a drag-and-drop email builder with personalisation and A/B testing, plus a landing page builder and a form builder; community themes come through the marketplace Yes, a drag-and-drop design editor and a custom HTML editor, with a library of free responsive templates
Deliverability and testing Sending runs through a provider you supply, not one bundled with the product. SMTP is the default transport, configured as a DSN, and since version 5 the Symfony Mailer transports add SendGrid, Amazon SES and others by Composer; a SparkPost plugin is available from the Mautic Marketplace. The documentation warns that the Symfony transports do not support batch sending or the bounce-management callbacks the dedicated plugins handle Yes, inbox rendering previews, spam testing and link validation, plus dedicated IPs, domain authentication and SPF, DKIM and DMARC
Ecommerce and CRM data Contacts, companies and lead scoring are native, and CRM, ecommerce and SMS systems connect through marketplace plugins or webhooks rather than shipping preconfigured Contact lists with custom fields, and signup forms that add subscribers to those lists in real time through the API
Integrations and API Yes, a REST API for contacts, campaigns and data transfer, webhooks, and an in-app marketplace of community plugins Yes, REST API and SMTP relay, SDKs for seven languages and event webhooks for real-time delivery events
Deployment more entries On-premise, Cloud (SaaS), Browser-based Cloud (SaaS), Browser-based
Support Community forum more entries Email helpdesk, Chat, Phone
Onboarding Documentation and knowledge base more entries Documentation and knowledge base, Guided onboarding
Company size Small and mid-sized, Enterprise more entries Freelancers, Small and mid-sized, Enterprise
Integrations SMTP, SendGrid, Amazon SES, SparkPost Not stated

Compare more tools

Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

  • Starting price Mautic Free and open source if self-hosted; managed hosting from €247.50 / month Twilio SendGrid From $15 / month
  • Free trial Mautic 14-day trial of the hosted offering, no credit card required Twilio SendGrid 60-day free trial, 100 emails per day and 100 contacts
  • Deployment Mautic On-premise, Cloud (SaaS), Browser-based Twilio SendGrid Cloud (SaaS), Browser-based
  • Company size Mautic Small and mid-sized, Enterprise Twilio SendGrid Freelancers, Small and mid-sized, Enterprise
  • Hosting Mautic Self-hosted on your own infrastructure, or managed hosting through certified partners Twilio SendGrid Cloud (SaaS)

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

Mautic

Strengths

  • No licence cost and no per-contact fee, so list growth does not change the bill
  • Self-hosting keeps contact data in a jurisdiction you pick
  • Campaign builder, email builder, landing pages, forms and lead scoring are all in the core product
  • REST API, webhooks and an in-app marketplace for extending it

Limitations

  • You supply and pay for the email sending provider separately
  • Running and patching a PHP application is your responsibility unless you buy managed hosting
  • Support is community forums and Slack; paid support comes only through partners
  • Symfony Mailer transports do not batch-send or handle bounce callbacks

Twilio SendGrid

Strengths

  • Transactional and marketing email on one account, so both build the same sender reputation
  • Deliverability tooling included: dedicated IPs, domain authentication, SPF, DKIM and DMARC, plus inbox rendering and spam tests
  • SDKs for Python, Ruby, Go, PHP, Java, C# and JavaScript, alongside SMTP relay and event webhooks
  • Real-time and bulk email address validation

Limitations

  • Email only, other channels mean buying a separate Twilio product
  • Automation in Marketing Campaigns requires the Advanced plan
  • The free offering is a 60-day trial, not a standing free tier
  • Two separate price ladders to compare, one per product

Plans

Pricing

Mautic

  • Self-hosted €0 The open source application under the GPL v3 licence. No licence cost; the server and the email sending provider are your own.
  • Mautic Essential €247.50 Per month billed annually, or €275 per month billed quarterly. Managed shared hosting through Dropsolid, up to 50,000 emails per month and 50,000 contacts.
  • Mautic Professional €1,237 Per month. Dedicated hosting, up to 3 million contacts, with a dedicated support manager.
  • Mautic Enterprise Custom Quoted by the vendor. Dedicated infrastructure, up to 6 million emails per month, enterprise-grade security.
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Twilio SendGrid

  • Free trial $0 60 days. 100 emails per day and 100 contacts, with analytics and deliverability optimisation.
  • Email API Essentials $19.95 Per month, from 50,000 emails. Analytics, deliverability optimisation, one additional teammate and up to two event webhooks.
  • Email API Pro $89.95 Per month, from 100,000 emails and up to 2.5 million. Dedicated IP, subuser management, SSO, five event webhooks and included email validations.
  • Email API Premier Not stated Custom pricing for volumes above 5 million emails per month, with dedicated support.
  • Marketing Campaigns Basic $15 Per month, from 5,000 contacts and 15,000 emails. Ten email testing credits, five signup forms, ticket, chat and phone support.
  • Marketing Campaigns Advanced $60 Per month, from 10,000 contacts and 50,000 emails. Adds automation, dedicated IP access, 60 email testing credits and 15 signup forms.
  • Marketing Campaigns Custom Not stated Negotiated with sales for volumes above the Advanced plan.
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What users say

Review Scores · opens after launch

Mautic

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Twilio SendGrid

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

Where this comes from

Mautic https://www.mautic.org · no check date recorded yet

Twilio SendGrid https://www.twilio.com/en-us/sendgrid · checked against the official source on 2026-09-07

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.