Best for
Best for small businesses and creators that want straightforward email newsletters, automation and landing pages with an AI writing assistant.
- Freelancers
- Small and mid-sized
Email Marketing Comparison
AWeber vs. Brevo
At a glance
At a glance
Best for
Best for teams that want email alongside SMS and WhatsApp on one contact base, with automation and pricing by sending volume rather than list size.
- Freelancers
- Small and mid-sized
- Enterprise
Cataleo does not name a winner. Both statements come from the vendors themselves.
Full Comparison
| Criterion | AWeber | Brevo |
|---|---|---|
| Starting price | From $15 / month Lite plan billed monthly; annual billing lowers it to $12.49 / month, and the price scales with the number of subscribers. | lower value From $9 / month Starter plan with no daily sending limit; the price scales with monthly email sending volume. A free plan sends up to 300 emails per day. |
| Free trial | 14-day free trial | Free plan with up to 300 emails per day and storage for up to 100,000 contacts |
| API | Yes, an email marketing API and hundreds of integrations | Yes, a unified REST API for email, SMS and WhatsApp with contacts, events, webhooks, OAuth 2.0 and SDKs |
| Hosting | Cloud (SaaS) | Cloud (SaaS) |
| Made in | Not stated | France |
| Campaign types | Yes, email newsletters and automated email campaigns, with signup forms and landing pages | Yes, email newsletters and campaigns, plus SMS and WhatsApp on the same contact base, with A/B testing |
| Automation and journeys | Yes, automated email campaigns; 3 automations on Lite and unlimited automations on Plus | Yes, unlimited multi-step marketing automation workflows |
| Segmentation and personalisation | Yes, subscriber tagging and segmentation | Yes, list segmentation and personalisation, with predictive send-time optimisation |
| Templates and editor | Yes, a drag-and-drop builder with templates and a Smart Designer that auto-generates branded templates, plus a Canva integration | Yes, a drag-and-drop editor with templates, and AI-generated designs through Aura |
| Deliverability and testing | Yes, split tests of up to three emails covering subject lines, preview text, content and send times, with the segments and split percentages chosen rather than fixed at 50/50, plus an in-house reputation system that monitors sending signals around the clock and a dedicated deliverability team | Yes, A/B testing and predictive sending, with a dedicated IP available as an add-on |
| Ecommerce and CRM data | Yes, sell products and take payments through Stripe, with integrations for Shopify, PayPal and WordPress | Yes, a built-in CRM plus ecommerce data sync for products and orders |
| Integrations and API | Yes, an email marketing API and hundreds of integrations, including Shopify, PayPal, WordPress and Zapier | Yes, a unified REST API for email, SMS and WhatsApp with webhooks, OAuth 2.0 and SDKs |
| AI features | Yes | Yes |
| Deployment | Cloud (SaaS), Browser-based | Cloud (SaaS), Browser-based |
| Support | more entries Email helpdesk, Phone, Chat, 24/7, Community forum | Email helpdesk |
| Onboarding | Documentation and knowledge base, Video tutorials, Guided onboarding | Not stated |
| Company size | Freelancers, Small and mid-sized | more entries Freelancers, Small and mid-sized, Enterprise |
| Integrations | WordPress, Shopify, WooCommerce, PayPal, Stripe, Zapier, Calendly, Salesforce, HubSpot, Squarespace, Wix, ClickFunnels, Etsy, Zoom, Typeform | Not stated |
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Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.
The short version
Key Differences
- Starting price AWeber From $15 / month Brevo From $9 / month
- Free trial AWeber 14-day free trial Brevo Free plan with up to 300 emails per day and storage for up to 100,000 contacts
- Company size AWeber Freelancers, Small and mid-sized Brevo Freelancers, Small and mid-sized, Enterprise
- Support AWeber Email helpdesk, Phone, Chat, 24/7, Community forum Brevo Email helpdesk
- API AWeber Yes, an email marketing API and hundreds of integrations Brevo Yes, a unified REST API for email, SMS and WhatsApp with contacts, events, webhooks, OAuth 2.0 and SDKs
Every line is one datapoint from the table above, picked automatically. Nothing here is written text.
The trade-offs
Strengths and Limitations
AWeber
Strengths
- AI writing assistant and subject line generator help draft copy
- Smart Designer auto-generates branded templates, plus a Canva integration
- Sell products and take payments through Stripe
- Email marketing API and hundreds of integrations
Limitations
- Lite plan limits automations and landing pages to three each
- Pricing scales with the number of subscribers
- No permanent free plan, only a 14-day trial
Brevo
Strengths
- Email, SMS and WhatsApp on one contact base
- Unlimited marketing automation workflows
- Email plans priced by sending volume, with a free plan storing up to 100,000 contacts
- Unified REST API with webhooks, OAuth 2.0 and SDKs
Limitations
- The free plan is limited to 300 emails per day
- Email plan prices scale with monthly sending volume
Plans
Pricing
AWeber
- Lite From $15 / month Up to 3 automations and 3 landing pages, with monthly email sends up to 10x the subscriber count. Billed monthly; $12.49 / month billed annually. Scales with subscribers.
- Plus From $30 / month Adds unlimited automations and landing pages and monthly sends up to 12x the subscriber count. Billed monthly; $19.99 / month billed annually.
- Done For You $20 / month A full email system built by AWeber's experts within 7 days, billed annually plus a $79 setup fee, with 30 days of unlimited edits.
Brevo
- Free $0 / month Up to 300 emails per day and storage for up to 100,000 contacts, with the Brevo logo on emails.
- Starter From $9 / month No daily sending limit; the price scales with monthly email sending volume.
- Standard From $18 / month Adds marketing automation, A/B testing and reporting for growing teams. Scales with sending volume.
- Enterprise Not stated Custom sending volumes, advanced security and dedicated support, quoted by sales.
What users say
Review Scores · opens after launch
AWeber
- Ease of use
- Not rated yet
- User interface
- Not rated yet
- Onboarding
- Not rated yet
- Support and service
- Not rated yet
- Value for money
- Not rated yet
- Features
- Not rated yet
No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.
Brevo
- Ease of use
- Not rated yet
- User interface
- Not rated yet
- Onboarding
- Not rated yet
- Support and service
- Not rated yet
- Value for money
- Not rated yet
- Features
- Not rated yet
No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.
Where this comes from
Where this comes from
AWeber https://www.aweber.com · checked against the official source on 2026-08-20
Brevo https://www.brevo.com · checked against the official source on 2026-08-19
This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.