Best for
Best for ecommerce and direct-to-consumer brands on Shopify, WooCommerce or BigCommerce that want behavior-based email automation with onsite popups in one platform.
- Small and mid-sized
- Enterprise
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Email Marketing Comparison
At a glance
Best for
Best for ecommerce and direct-to-consumer brands on Shopify, WooCommerce or BigCommerce that want behavior-based email automation with onsite popups in one platform.
Best for
Best for businesses that want email marketing, automation, landing pages and ecommerce tools, along with webinars and a website builder, in one platform.
Cataleo does not name a winner. Both statements come from the vendors themselves.
| Criterion | Drip | GetResponse |
|---|---|---|
| Starting price | From $39 / month For up to 2,500 active people; the price scales with the number of active people and the volume of emails sent. | lower value From $19 / month Starter plan billed monthly; annual billing lowers it to $15.58 / month, and the price scales with list size. |
| Free trial | 14-day free trial | 14-day free trial |
| API | Yes, open API access on every plan | Yes, an API and more than 170 integrations |
| Hosting | Cloud (SaaS) | Cloud (SaaS) |
| Campaign types | Yes, one-off email campaigns and newsletters plus automated workflows, with an onsite suite of popups, slide-ins, sticky bars and quizzes | Yes, email newsletters and autoresponders, with landing pages, signup forms and popups; webinars on the Creator plan and SMS on Enterprise |
| Automation and journeys | Yes, a visual workflow builder with branching logic, goals and split tests, and 15-plus prebuilt templates for abandoned cart, browse abandonment, welcome and win-back | Yes, a visual drag-and-drop automation builder; 1 workflow on Starter and unlimited workflows from the Marketer plan |
| Segmentation and personalisation | Yes, dynamic segments that update automatically from behavior, purchase history and engagement, synced from the store in real time | Yes, data-based audience segmentation, with advanced segmentation from the Marketer plan |
| Templates and editor | Yes, a drag-and-drop visual email builder with 50-plus themed templates, plus a plain-text builder | Yes, a drag-and-drop email editor with templates, plus a landing page builder and a website builder on the Creator plan |
| Deliverability and testing | Yes, A/B split testing of up to four subject line or content variations, reporting opens, clicks and revenue per variation | Yes, A/B testing and send-time optimisation (Perfect Timing) |
| Ecommerce and CRM data | Yes, deep native Shopify, WooCommerce and BigCommerce integrations that sync customers, orders and product catalog in real time | Yes, abandoned cart recovery, sales funnels, promo codes and revenue reports for connected stores |
| Integrations and API | Yes, open API access and 50-plus integrations on every plan | Yes, an API and more than 170 integrations |
| AI features | No | stated Yes |
| Deployment | Cloud (SaaS), Browser-based | Cloud (SaaS), Browser-based |
| Support | Email helpdesk, Chat | Not stated |
| Company size | Small and mid-sized, Enterprise | more entries Freelancers, Small and mid-sized, Enterprise |
| Integrations | Shopify, WooCommerce, BigCommerce | Not stated |
Adds a column to the table, from the tools in this category.
Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.
The short version
Every line is one datapoint from the table above, picked automatically. Nothing here is written text.
The trade-offs
Drip
Strengths
Limitations
GetResponse
Strengths
Limitations
Plans
Drip
GetResponse
What users say
Drip
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GetResponse
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Where this comes from
Drip https://www.drip.com · checked against the official source on 2026-08-23
GetResponse https://www.getresponse.com · checked against the official source on 2026-08-20
This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.