Best for
Best for businesses that want email marketing, automation, landing pages and ecommerce tools, along with webinars and a website builder, in one platform.
- Freelancers
- Small and mid-sized
- Enterprise
No tools match
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Email Marketing Comparison
At a glance
Best for
Best for businesses that want email marketing, automation, landing pages and ecommerce tools, along with webinars and a website builder, in one platform.
Best for
Best for ecommerce stores that want email, SMS and web push in one platform, with ready integrations for Shopify, BigCommerce and WooCommerce.
Cataleo does not name a winner. Both statements come from the vendors themselves.
| Criterion | GetResponse | Omnisend |
|---|---|---|
| Starting price | From $19 / month Starter plan billed monthly; annual billing lowers it to $15.58 / month, and the price scales with list size. | lower value From $16 / month Standard plan for up to 500 contacts, billed monthly; the price scales with the number of contacts. A free plan is also available. |
| Free trial | 14-day free trial | Free plan for up to 250 contacts and 500 emails per month |
| API | Yes, an API and more than 170 integrations | Yes, API access on all plans |
| Hosting | Cloud (SaaS) | Cloud (SaaS) |
| Campaign types | Yes, email newsletters and autoresponders, with landing pages, signup forms and popups; webinars on the Creator plan and SMS on Enterprise | Yes, email campaigns, SMS and MMS, and web push notifications |
| Automation and journeys | Yes, a visual drag-and-drop automation builder; 1 workflow on Starter and unlimited workflows from the Marketer plan | Yes, automation workflows across email, SMS and push |
| Segmentation and personalisation | Yes, data-based audience segmentation, with advanced segmentation from the Marketer plan | Yes, unlimited segmentation and contact profiles on all plans |
| Templates and editor | Yes, a drag-and-drop email editor with templates, plus a landing page builder and a website builder on the Creator plan | Yes, a drag-and-drop editor with email templates |
| Deliverability and testing | Yes, A/B testing and send-time optimisation (Perfect Timing) | Yes, A/B testing on all plans |
| Ecommerce and CRM data | Yes, abandoned cart recovery, sales funnels, promo codes and revenue reports for connected stores | Yes, ecommerce integrations for Shopify, BigCommerce, WooCommerce, WordPress and Wix |
| Integrations and API | Yes, an API and more than 170 integrations | Yes, API access on all plans |
| AI features | stated Yes | No |
| Deployment | Cloud (SaaS), Browser-based | Cloud (SaaS), Browser-based |
| Company size | more entries Freelancers, Small and mid-sized, Enterprise | Small and mid-sized, Enterprise |
Adds a column to the table, from the tools in this category.
Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.
The short version
Every line is one datapoint from the table above, picked automatically. Nothing here is written text.
The trade-offs
GetResponse
Strengths
Limitations
Omnisend
Strengths
Limitations
Plans
GetResponse
Omnisend
What users say
GetResponse
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Omnisend
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Where this comes from
GetResponse https://www.getresponse.com · checked against the official source on 2026-08-20
Omnisend https://www.omnisend.com · checked against the official source on 2026-08-20
This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.