GetResponse vs. Oracle Eloqua

At a glance

Best for

Best for businesses that want email marketing, automation, landing pages and ecommerce tools, along with webinars and a website builder, in one platform.

Freelancers
Small and mid-sized
Enterprise

Oracle Eloqua

Best for

Best for enterprise B2B marketing teams that score leads and accounts and hand them to a sales organisation.

Enterprise

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion	GetResponse	Oracle Eloqua
Starting price	From $19 / month Starter plan billed monthly; annual billing lowers it to $15.58 / month, and the price scales with list size.	Not stated
Free trial	14-day free trial	Not stated
API	Yes, an API and more than 170 integrations	Yes, the Eloqua Marketing Cloud Service REST API for extending the product, building apps and high-volume data transfer
Hosting	Cloud (SaaS)	Cloud (SaaS) on Oracle Cloud Infrastructure
Campaign types	Yes, email newsletters and autoresponders, with landing pages, signup forms and popups; webinars on the Creator plan and SMS on Enterprise	Yes, multi-step or simple campaigns across email, native SMS, web, display search, video, social and events, plus Eloqua Engage emails sent by the sales team from brand-approved templates
Automation and journeys	Yes, a visual drag-and-drop automation builder; 1 workflow on Starter and unlimited workflows from the Marketer plan	Yes, the Campaign Canvas for drag-and-drop multi-step journeys that adapt to behaviour, and the Program Canvas for data and lead-management workflows with listeners that trigger on lead-score changes, new contacts and campaign activity
Segmentation and personalisation	Yes, data-based audience segmentation, with advanced segmentation from the Marketer plan	Yes, audiences built from combined behavioural and firmographic data, several concurrent lead-scoring models configurable without IT, real-time re-scoring on recency and an aggregated account engagement score
Templates and editor	Yes, a drag-and-drop email editor with templates, plus a landing page builder and a website builder on the Creator plan	Yes, a drag-and-drop editor for progressive forms, dynamic emails and landing pages, with reusable content blocks for brand-consistent responsive assets and personalised content driven by digital behaviour
Deliverability and testing	Yes, A/B testing and send-time optimisation (Perfect Timing)	Email analysis reports opens, clickthroughs and form submissions over a chosen period, a marketing operations centre monitors email sends, form submissions, page views and bulk API activity for instance health, and AI optimises subject lines
Ecommerce and CRM data	Yes, abandoned cart recovery, sales funnels, promo codes and revenue reports for connected stores	Yes, first- and third-party data ingested from multiple sources, a contact washing machine for data hygiene, plug-and-play CRM cloud apps that route qualified leads within minutes, and integrations with Oracle Unity, Oracle Sales, LinkedIn and 6sense
Integrations and API	Yes, an API and more than 170 integrations	Yes, the Eloqua Marketing Cloud Service REST API for extending the product, building apps and high-volume data transfer, alongside more than 500 prebuilt integrations in the Marketing AppCloud
AI features	Yes	Yes
Deployment	Cloud (SaaS), Browser-based	Cloud (SaaS), Browser-based
Support	Not stated	Email helpdesk, Community forum
Onboarding	Not stated	Documentation and knowledge base, Video tutorials
Company size	more entries Freelancers, Small and mid-sized, Enterprise	Enterprise
Integrations	Not stated	Oracle Unity, Oracle Sales, Oracle CX Sales, LinkedIn, 6sense, Microsoft Outlook

Compare more tools

Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

Company size GetResponse Freelancers, Small and mid-sized, Enterprise Oracle Eloqua Enterprise
Hosting GetResponse Cloud (SaaS) Oracle Eloqua Cloud (SaaS) on Oracle Cloud Infrastructure
API GetResponse Yes, an API and more than 170 integrations Oracle Eloqua Yes, the Eloqua Marketing Cloud Service REST API for extending the product, building apps and high-volume data transfer
Campaign types GetResponse Yes, email newsletters and autoresponders, with landing pages, signup forms and popups; webinars on the Creator plan and SMS on Enterprise Oracle Eloqua Yes, multi-step or simple campaigns across email, native SMS, web, display search, video, social and events, plus Eloqua Engage emails sent by the sales team from brand-approved templates
Automation and journeys GetResponse Yes, a visual drag-and-drop automation builder; 1 workflow on Starter and unlimited workflows from the Marketer plan Oracle Eloqua Yes, the Campaign Canvas for drag-and-drop multi-step journeys that adapt to behaviour, and the Program Canvas for data and lead-management workflows with listeners that trigger on lead-score changes, new contacts and campaign activity

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

GetResponse

Strengths

Combines email, automation, landing pages and ecommerce tools in one platform
AI email and content generators on paid plans
Creator plan adds a website builder, course creator and webinars
API with more than 170 integrations

Limitations

Pricing scales with list size
SMS marketing and mobile push are reserved for the Enterprise plan
No permanent free plan, only a 14-day trial

Oracle Eloqua

Strengths

Several lead-scoring models run at once across products, business units and regions
Campaign Canvas and Program Canvas separate journey design from data and lead-management automation
More than 70 prebuilt reports plus closed-loop revenue attribution
More than 500 prebuilt integrations through the Marketing AppCloud

Limitations

No published rate card; pricing is quoted by sales
Aimed at enterprise B2B, so much of the machinery is idle for a simple newsletter
The payoff depends on a CRM integration being in place

Plans

Pricing

GetResponse

Starter From $19 / month Unlimited email sends, 1 automation workflow, landing pages, forms and AI content generators. Billed monthly; $15.58 / month billed annually. Scales with list size.
Marketer From $59 / month Adds unlimited automation workflows, advanced segmentation, abandoned cart recovery, sales funnels and revenue reports. $48.38 / month billed annually.
Creator From $69 / month Adds a website builder, a course creator for up to 500 students, premium newsletter subscriptions and webinars for up to 100 attendees. $56.58 / month billed annually.
Enterprise Not stated Custom pricing. Adds SMS marketing, mobile push notifications, a dedicated IP address, single sign-on, unlimited users and a dedicated customer experience manager.

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Oracle Eloqua

Price on Request

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What users say

Review Scores · opens after launch

GetResponse

Ease of use: Not rated yet
User interface: Not rated yet
Onboarding: Not rated yet
Support and service: Not rated yet
Value for money: Not rated yet
Features: Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Oracle Eloqua

Ease of use: Not rated yet
User interface: Not rated yet
Onboarding: Not rated yet
Support and service: Not rated yet
Value for money: Not rated yet
Features: Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

GetResponse https://www.getresponse.com · checked against the official source on 2026-08-20

Oracle Eloqua https://www.oracle.com/cx/marketing/automation/ · checked against the official source on 2026-09-09

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.