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Email Marketing Comparison

MailerLite vs. Moosend

At a glance

At a glance

MailerLite

Best for

Best for creators and small teams that want a straightforward email marketing platform with a flexible editor, automation and landing pages.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Moosend

Best for

Best for small and mid-sized teams that want automation and segmentation without enterprise pricing.

  • Small and mid-sized
  • Enterprise

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion MailerLite Moosend
Starting price From $12 / month Comfort plan; the price scales with the number of subscribers. Not stated
Free trial Free plan available for up to 250 subscribers 30-day free trial, no credit card, up to 1,000 contacts
API Yes, API access on all paid plans Yes, transactional email over SMTP and an API
Hosting Cloud (SaaS) Cloud (SaaS)
Campaign types Yes, email campaigns and newsletters, plus landing pages and websites Yes, email campaigns and newsletters, plus landing pages and subscription forms
Automation and journeys Yes, automation workflows, unlimited on the paid plans Yes, marketing automation workflows
Segmentation and personalisation Yes, dynamic segments, tags and dynamic content, with Smart Sending timing delivery per subscriber Yes, audience segmentation
Templates and editor Yes, drag-and-drop, simple and custom HTML editors with customizable templates Yes, a drag-and-drop email builder with templates and an AI Writer
Deliverability and testing Yes, A/B testing on every plan, with a deliverability consultation and dedicated IP on higher plans Yes, A/B testing and real-time reporting, with deliverability optimization on Enterprise
Ecommerce and CRM data Yes, integrations with Stripe, Shopify and WooCommerce Yes, abandoned cart email series, personalised product recommendations, visitor tracking via plugin or code, and Audience Discovery, an AI tool that turns behavioural data into smart tags
Integrations and API Yes, API access on all paid plans Yes, transactional email via SMTP and an API, with 80+ integrations
AI features Yes Yes
Deployment Cloud (SaaS), Browser-based Cloud (SaaS), Browser-based
Support more entries Email helpdesk, Chat, Community forum Email helpdesk, Chat
Company size more entries Freelancers, Small and mid-sized, Enterprise Small and mid-sized, Enterprise
Integrations Stripe, Shopify, WooCommerce more entries WooCommerce, Magento, OpenCart, Drupal, Zapier, Make, Segment, Salesforce, HubSpot, Zoho CRM, Microsoft Dynamics CRM, Pipedrive, Zendesk, Intercom, Xero, Facebook Lead Ads, Unbounce

Compare more tools

Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

  • Free trial MailerLite Free plan available for up to 250 subscribers Moosend 30-day free trial, no credit card, up to 1,000 contacts
  • Company size MailerLite Freelancers, Small and mid-sized, Enterprise Moosend Small and mid-sized, Enterprise
  • Support MailerLite Email helpdesk, Chat, Community forum Moosend Email helpdesk, Chat
  • API MailerLite Yes, API access on all paid plans Moosend Yes, transactional email over SMTP and an API
  • Campaign types MailerLite Yes, email campaigns and newsletters, plus landing pages and websites Moosend Yes, email campaigns and newsletters, plus landing pages and subscription forms

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

MailerLite

Strengths

  • Drag-and-drop, simple and custom HTML editors on every plan
  • A/B testing available on every plan, including the free tier
  • AI email and subject line generator
  • Free plan for up to 250 subscribers

Limitations

  • Prices scale with the number of subscribers
  • Deliverability consultation and dedicated IP are reserved for the higher plans

Moosend

Strengths

  • Marketing automation and segmentation at a lower price point
  • 30-day free trial with no credit card
  • Includes an AI Writer for drafting copy
  • Transactional email over SMTP and an API

Limitations

  • No permanent free plan, only a 30-day trial
  • Dedicated IPs, transactional email and SSO sit behind the custom Moosend+ and Enterprise plans

Plans

Pricing

MailerLite

  • Free $0 / month Up to 250 subscribers and 2,500 monthly emails, with 3 automations and community support.
  • Comfort From $12 / month Adds 50 automations, an AI writing assistant and 24/7 email support. Scales with subscribers.
  • Power From $25 / month Adds unlimited automations and monthly emails, a deliverability consultation and 24/7 live chat support. Scales with subscribers.
  • Enterprise Not stated Custom pricing for 200K+ subscribers, with a dedicated success manager, priority support and a dedicated IP option.
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Moosend

  • Pro Not stated Subscriber-based pricing by contact count. Includes unlimited campaigns, automation, segmentation, landing pages, forms, templates, A/B testing and email and chat support.
  • Moosend+ Not stated Custom plan adding dedicated IPs, transactional email, SSO/SAML and more team members.
  • Enterprise Not stated Custom quote with a dedicated account manager, priority support and deliverability optimization.
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What users say

Review Scores · opens after launch

MailerLite

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Moosend

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

Where this comes from

MailerLite https://www.mailerlite.com · checked against the official source on 2026-08-19

Moosend https://moosend.com · checked against the official source on 2026-08-21

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.