Moosend
An email marketing platform with automation, segmentation and an AI writer, now part of Constant Contact.
An AI Writer helps draft email copy
- Free trial
- 30-day free trial, no credit card, up to 1,000 contacts
- API
- Yes, transactional email over SMTP and an API
- Hosting
- Cloud (SaaS)
Overview
Moosend is an email marketing platform, now part of Constant Contact, aimed at small and mid-sized senders. It combines a drag-and-drop email builder and templates with marketing automation workflows, audience segmentation, landing pages and subscription forms, A/B testing and real-time reporting, plus an AI Writer to help draft copy. Transactional email is available over SMTP and an API, and the platform lists 80+ integrations. It is sold on a subscriber-based Pro plan, a custom Moosend+ plan and an Enterprise plan, with pay-as-you-go email credits also available.
Our take
Moosend is the tool to compare against the better-known names on price alone, because the automation and segmentation are closer to theirs than the bill is. What it lacks is a permanent free tier, so there is no way to sit on it indefinitely while a list grows; the trial is the whole evaluation window. The Constant Contact ownership cuts both ways: it means the product is not going to vanish, and it means the roadmap is somebody else's. A team that needs dedicated IPs or single sign-on should expect to negotiate rather than pick a published plan.
Key Facts
| Category | |
|---|---|
| Free trial | 30-day free trial, no credit card, up to 1,000 contacts |
| API | Yes, transactional email over SMTP and an API |
| Hosting | Cloud (SaaS) |
Features
- Campaign types
- Yes, email campaigns and newsletters, plus landing pages and subscription forms
- Automation and journeys
- Yes, marketing automation workflows
- Segmentation and personalisation
- Yes, audience segmentation
- Templates and editor
- Yes, a drag-and-drop email builder with templates and an AI Writer
- Deliverability and testing
- Yes, A/B testing and real-time reporting, with deliverability optimization on Enterprise
- Ecommerce and CRM data
- Yes, abandoned cart email series, personalised product recommendations, visitor tracking via plugin or code, and Audience Discovery, an AI tool that turns behavioural data into smart tags
- Integrations and API
- Yes, transactional email via SMTP and an API, with 80+ integrations
Integrations
- WooCommerce
- Magento
- OpenCart
- Drupal
- Zapier
- Make
- Segment
- Salesforce
- HubSpot
- Zoho CRM
- Microsoft Dynamics CRM
- Pipedrive
- Zendesk
- Intercom
- Xero
- Facebook Lead Ads
- Unbounce
Deployment and Support
- Deployment
-
- Cloud (SaaS)
- Browser-based
- Support
-
- Email helpdesk
- Chat
- Onboarding
-
- Documentation and knowledge base
- Company size
-
- Small and mid-sized
- Enterprise
Pros and Cons
Strengths
- Marketing automation and segmentation at a lower price point
- 30-day free trial with no credit card
- Includes an AI Writer for drafting copy
- Transactional email over SMTP and an API
Limitations
- No permanent free plan, only a 30-day trial
- Dedicated IPs, transactional email and SSO sit behind the custom Moosend+ and Enterprise plans
Pricing
-
Pro
Not stated
Subscriber-based pricing by contact count. Includes unlimited campaigns, automation, segmentation, landing pages, forms, templates, A/B testing and email and chat support.
-
Moosend+
Not stated
Custom plan adding dedicated IPs, transactional email, SSO/SAML and more team members.
-
Enterprise
Not stated
Custom quote with a dedicated account manager, priority support and deliverability optimization.
Alternatives and Comparisons
FAQ
- Does Moosend have a free trial?
- Yes. Moosend offers a 30-day free trial with no credit card required, including the email builder, templates, AI Writer, automations and unlimited sends for up to 1,000 contacts.
- How is Moosend priced?
- Moosend's Pro plan is priced by contact count, with a custom Moosend+ plan and an Enterprise plan above it. Pay-as-you-go email credits are also available.
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