Best for
Best for presenters on Mac, iPad and iPhone who want a capable editor without a subscription.
Presentations & Infographics Comparison
Keynote vs. Piktochart
At a glance
At a glance
Best for
Best for communications, research and education teams turning data and reports into infographics, decks and video in one editor.
- Freelancers
- Small and mid-sized
- Enterprise
Cataleo does not name a winner. Both statements come from the vendors themselves.
Full Comparison
| Criterion | Keynote | Piktochart |
|---|---|---|
| Starting price | Free; Apple Creator Studio $12.99 / month Keynote is free for everyone to create, edit and collaborate. Apple Creator Studio adds premium content and AI features at $12.99 per month or $129 per year after a one-month free trial; students and educators pay $2.99 per month or $29.99 per year. A subscription can be shared with up to five family members. | lower value Free plan; Pro $10 / month Pro is $10 per month billed annually, or $15 billed monthly. Business is $17 billed annually, or $20 monthly. Enterprise is quoted for organisations of 101 members or more. Education is $39 per year and Nonprofit $60 per year. |
| Free trial | Free app; one month free of Apple Creator Studio, three months with a new iPad or Mac | Free plan |
| Output | Presentations, exportable as PowerPoint, PDF, movie, animated GIF, images, HTML or Keynote '09 | Infographics, presentations, reports, documents, marketing graphics and video |
| Hosting | Apps for Mac, iPad, iPhone and Apple Vision Pro, plus Keynote for iCloud in a web browser on Mac or Windows | Not stated |
| Made in | United States | Not stated |
| What it makes | Slide presentations for presenting live, during a video call or as an exported movie | Infographics, presentations, reports, documents, newsletters, social graphics, banners, brochures, flyers, posters and video |
| Brand kit and templates | Themes that can be changed and saved as custom themes. Apple Creator Studio adds premium templates and themes and a Content Hub of Apple-curated photos, illustrations, graphics and backgrounds | Brand Kit with unlimited colours, fonts and logos on the Business plan, a shared library of brand assets and branded templates; the free plan is limited to free templates |
| Charts and data | Charts can be added, switched between chart types and changed through their underlying data | Charts and maps on every plan, filled from an imported CSV file or from live data in Google Sheets |
| Collaboration and review | Others are invited to a shared presentation through iCloud, with a view of the latest activity, shared folders, collaboration through Box, and comments marked by author name and colour | Team members join a shared workspace with edit or comment access and leave comments and annotations on a visual; 1 to 4 members on Free, up to 100 on Pro and Business and 101 or more on Enterprise |
| Presenting and recording | Presenter notes and controls in a separate window during a video conference, presenting on a separate display or in a FaceTime call, control by remote, slideshows with multiple presenters, rehearsal on a Mac and recorded presentations | A presentation mode with slide transitions and a recording studio that records you while you present, on every plan |
| Viewer analytics | Apple documents no view statistics. The activity list of a shared presentation records when an invited collaborator first joins, alongside edits and comments, for at least the last 30 days, and the Collaboration button shows who has the presentation open | A total view count for each published visual on every plan; published visuals can be password protected from Pro upwards |
| Export and sharing | Exports to PowerPoint, PDF, movie, animated GIF, images, HTML and the Keynote '09 format | Free plan allows two PNG downloads; Pro adds unlimited PNG and transparent backgrounds, and Business adds unlimited PDF and PowerPoint |
| AI features | With Apple Creator Studio, Keynote generates a slide deck with presenter notes from a text outline, writes presenter notes using the whole presentation and corrects layout, typography and alignment in one step, all three in beta. Image creation and editing, Super Resolution upscaling and Auto Crop sit alongside | AI Design Generator builds visuals from a text prompt, and AI Presentation Maker turns a topic, outline, notes or an uploaded document into an editable deck in under ten seconds; plus an AI icon generator and AI image generation, modifying, upscaling, restoring and background and text removal. Video generation uses Sora 2 and Veo 3.1. Use is metered in credits, from 60 a month on the free plan |
| API | No web or developer API is documented. On the Mac, Shortcuts actions create or open presentations, rehearse or start a slideshow and export to other formats, and AppleScript can open password-protected presentations and change a password | No public API is documented. The knowledge base covers only the Google Drive and Zoom connections, and a request for developer access on the vendor's own feedback board is still open |
| Deployment | On-premise, Browser-based | Cloud (SaaS), Browser-based |
| Onboarding | Documentation and knowledge base | Documentation and knowledge base |
| Company size | Not stated | Freelancers, Small and mid-sized, Enterprise |
| Integrations | iCloud, Box | Zoom, Google Drive |
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Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.
The short version
Key Differences
- Starting price Keynote Free; Apple Creator Studio $12.99 / month Piktochart Free plan; Pro $10 / month
- Free trial Keynote Free app; one month free of Apple Creator Studio, three months with a new iPad or Mac Piktochart Free plan
- Deployment Keynote On-premise, Browser-based Piktochart Cloud (SaaS), Browser-based
- Output Keynote Presentations, exportable as PowerPoint, PDF, movie, animated GIF, images, HTML or Keynote '09 Piktochart Infographics, presentations, reports, documents, marketing graphics and video
- What it makes Keynote Slide presentations for presenting live, during a video call or as an exported movie Piktochart Infographics, presentations, reports, documents, newsletters, social graphics, banners, brochures, flyers, posters and video
Every line is one datapoint from the table above, picked automatically. Nothing here is written text.
The trade-offs
Strengths and Limitations
Keynote
Strengths
- Free on Apple devices, including collaboration
- Exports to PowerPoint, movie, animated GIF and HTML
- Slideshows can be shared between several presenters
- Creator Studio bundles Final Cut Pro, Logic Pro and Pixelmator Pro with the Keynote extras
Limitations
- Windows users can only work in Keynote for iCloud in a browser
- The AI features need Apple Creator Studio and are still in beta
Piktochart
Strengths
- One subscription covers infographics, presentations, reports and video
- Free plan with unlimited projects and 60 AI credits a month
- Branded templates and a shared brand asset library on the Business plan
Limitations
- The free plan allows only two PNG downloads and free templates only
- PDF and PowerPoint export need the Business plan
- AI use is metered in credits per plan
Plans
Pricing
Keynote
- Keynote $0 Free for everyone to create, edit and collaborate with others.
- Apple Creator Studio $12.99 Per month, or $129 per year, after a one-month free trial. Premium templates and themes, the Content Hub and AI features in Keynote, Pages, Numbers and Freeform, plus Final Cut Pro, Logic Pro and Pixelmator Pro.
- Apple Creator Studio for students and educators $2.99 Per month, or $29.99 per year, after a one-month free trial. Family Sharing is not available on this plan.
Piktochart
- Free $0 Unlimited visual projects, two PNG downloads, free templates only, 60 AI credits per month, 1 GB storage.
- Pro $10 Per month billed annually, or $15 monthly. Unlimited PNG downloads, premium templates, more than 5 million premium icons and illustrations, transparent background downloads, 500 AI credits per month, 100 GB storage.
- Business $17 Per month billed annually, or $20 monthly. Unlimited PNG, PDF and PowerPoint downloads, Brand Kit with unlimited colours, fonts and logos, branded templates, 1,000 AI credits per month, 250 GB storage.
- Enterprise Custom For organisations of 101 members or more. Adds a dedicated account manager, advanced security, custom templates, workspace management and SSO or SAML.
- Education $39 Per year, for students and teachers with a valid educational email. Unlimited downloads, limited Brand Kit access, 250 AI credits per month, 100 GB storage.
- Nonprofit $60 Per year, for registered nonprofits. Unlimited downloads, limited Brand Kit access, 250 AI credits per month, 100 GB storage.
- Campus Custom For universities and colleges, minimum 3,000 seats.
What users say
Review Scores · opens after launch
Keynote
- Ease of use
- Not rated yet
- User interface
- Not rated yet
- Onboarding
- Not rated yet
- Support and service
- Not rated yet
- Value for money
- Not rated yet
- Features
- Not rated yet
No reviews yet. Nothing has been published here yet, and no score is shown. How a review is checked before it appears is described below.
Piktochart
- Ease of use
- Not rated yet
- User interface
- Not rated yet
- Onboarding
- Not rated yet
- Support and service
- Not rated yet
- Value for money
- Not rated yet
- Features
- Not rated yet
No reviews yet. Nothing has been published here yet, and no score is shown. How a review is checked before it appears is described below.
How we check reviews
Reviews are not published yet. The form on a tool's page works and reaches us, but nothing from it appears on this site, so no score here is based on a review. The rules below are the ones that will apply once reviews go live.
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Where this comes from
Where this comes from
Keynote https://www.apple.com/keynote/ · checked against the official source on 2026-10-06
Piktochart https://piktochart.com · checked against the official source on 2026-10-11
This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.