Best for
Best for solo creators and small teams who plan an Instagram feed visually and sell through a link-in-bio store.
- Freelancers
- Small and mid-sized
Social Media Management Comparison
At a glance
Best for
Best for solo creators and small teams who plan an Instagram feed visually and sell through a link-in-bio store.
Best for
Best for creators and agencies who publish short-form video on TikTok and want each post copied to the other social apps automatically.
Cataleo does not name a winner. Both statements come from the vendors themselves.
| Criterion | Planoly | Repostit |
|---|---|---|
| Starting price | From $14 / month Annual billing; paid monthly the same plans are $16, $28 and $55. Starter covers 1 social set and 1 user, Growth 2 and 2, Pro 6 and 6, with extra social sets and users as paid add-ons on Growth and Pro. | lower value From $5 / month Basic is billed monthly only, with 10 video posts per month and 1 account per platform. Plan prices are quoted at the monthly billing rate; every paid plan except Basic costs less billed yearly. The pricing page headline of $10 refers to unlimited posting on Starter billed yearly, which is a different plan. |
| Free trial | 14-day free trial on all paid plans, plus a free plan in the mobile app with 10 uploads per month | 14-day free trial without a credit card, limited to 10 published posts (counted per destination), 1 account per platform and 3 workflows |
| Users | 1 user on Starter, 2 on Growth and 6 on Pro, with additional users as paid add-ons on Growth and Pro | Not stated |
| API | MCP server for AI clients such as Claude and ChatGPT, covering creating and scheduling posts, the media library, account and per-post analytics and shareable reports | Not stated |
| Hosting | Cloud (SaaS), with iOS and Android apps | Cloud (SaaS) |
| Networks covered | Instagram, TikTok, Facebook, YouTube, Threads, X, LinkedIn, Pinterest and Amazon | Publishes to TikTok, Instagram, YouTube, Facebook, X, Threads, LinkedIn and Pinterest; Bluesky and Snapchat are marked coming soon and are not supported yet. Sources are TikTok, Instagram, Facebook, X, Pinterest and Dropbox |
| Scheduling and calendar | Yes, auto-posting where the platform allows it and push-notification reminders for native posting where it does not, with calendar, list, grid and gallery views, an Instagram grid preview, placeholders for unwritten posts, per-channel content previews and Instagram best-time slots | Yes, a planner calendar with one-week, two-week and month views, post briefs grouped into campaigns, side-by-side cross-post previews per app, and workflows that publish new posts as they go live or send past posts on a schedule |
| Engagement inbox | Instagram comment and DM automation set up in the Creator Store: keyword triggers on comments, direct messages or both send automatic replies and DMs carrying links and customisable button text, with performance tracked in real time | Not stated |
| Analytics and reporting | Yes, account analytics over any date range, per-post performance and shareable report links, all on paid plans; a dedicated analytics section is listed as coming soon | Not stated |
| Approval and collaboration | Seats are included per plan, 1 on Starter, 2 on Growth and 6 on Pro, with additional users at $5 and $3 per month respectively | Each workflow route runs on Manual, where every post is approved before it publishes, or on Auto. Tags and groups organise workflows by brand or client |
| Social listening | Not a listening suite. The calendar surfaces weekly trends, holidays and trending video formats, and trending TikTok sounds and any public Instagram account can be browsed for inspiration | Not stated |
| Integrations and API | MCP server for Claude and ChatGPT covering channels, drafts, scheduling, the media library, analytics and shareable reports; Dupe stock imagery and Canva sit alongside it in the workflow | Connectors for Claude, over a remote MCP server with OAuth, and for ChatGPT, plus backup to Google Drive and Dropbox |
| AI features | Yes | Yes |
| MCP-ready | Yes | Yes |
| Deployment | Cloud (SaaS), Browser-based | Cloud (SaaS), Browser-based |
| Support | Not stated | Chat, Email helpdesk |
| Onboarding | more entries Documentation and knowledge base, Video tutorials | Documentation and knowledge base |
| Company size | Freelancers, Small and mid-sized | Freelancers, Small and mid-sized |
| Integrations | Dupe, Canva | more entries Claude, ChatGPT, Google Drive, Dropbox |
Adds a column to the table, from the tools in this category.
Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.
The short version
Every line is one datapoint from the table above, picked automatically. Nothing here is written text.
The trade-offs
Planoly
Strengths
Limitations
Repostit
Strengths
Limitations
Plans
Planoly
Repostit
What users say
Planoly
No reviews yet. Nothing has been published here yet, and no score is shown. How a review is checked before it appears is described below.
Repostit
No reviews yet. Nothing has been published here yet, and no score is shown. How a review is checked before it appears is described below.
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Where this comes from
Planoly https://www.planoly.com · checked against the official source on 2026-09-14
Repostit https://repostit.io/ · checked against the official source on 2026-10-29
This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.