Trademark Search & Monitoring Comparison

Australian Trade Mark Search vs. Markify

At a glance

Best for

Best for applicants and practitioners who want to search the Australian trade mark register themselves before filing with IP Australia.

Markify

Best for

Best for trademark attorneys and brand owners who order clearance reports and watches themselves, a few registers at a time.

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion	Australian Trade Mark Search	Markify
Starting price	Not stated	From $39 / year For a US Federal watch (USPTO and WIPO designating the US), all classes included. Comprehensive search reports are paid per report, from $89 for any single database and $169 for US Full. Prices exclude VAT and are listed at the same figures in euros, with combo discounts from 5% for two registers up to 30% for 7 to 25.
Free trial	Not stated	Free trial on request after creating an account; length not stated
Output	Lists of matching trade marks with full record details, an Excel export of up to 2,000 results, print-friendly pages and PDF reports	Not stated
API	Australian Trade Mark Search API with a quick search and a lookup by trade mark number, using OAuth 2.0 client credentials	API and raw data access to 190 trademark databases, on request
Languages	Not stated	Website in English, French, German, Spanish, Portuguese, Italian, Chinese and Japanese; goods and services translated into 40 languages
Hosting	Web app at search.ipaustralia.gov.au	Not stated
Made in	Australia	Sweden (Stockholm)
Registers and countries covered	Registered and pending Australian trade marks, including trade marks registered with the International Bureau designating Australia, which are found by their international registration number	240 trademark databases: 190 country registers plus the 50 US states, with WIPO and Lisbon geographical indications among the international databases and daily data updates. Optional common law sources cover business names, domain names across 1,000+ TLDs, web search, images, social media and about 100 social network usernames.
Word, phonetic and image search	Word searches with exact, prefix, suffix, part, stem, fuzzy and phonetic options, phrases with AND, OR, NOT, quotes and wildcards, image search by visual similarity from an uploaded PNG, JPG, GIF, BMP or SVG up to 8 MB, advanced image search with standard image constituent terms, and searches by number or range, owner, party, address for service, goods and services text, status, dates, type and flags such as non-use	Word mark similarity search with relevance-ranked results, image search for design and figurative marks by algorithm or with analyst review using Vienna and US design codes, and Boolean search across trademark data fields including goods and services in ProSearch
Goods, services and Nice classes	Searches across the 45 classes, with associated classes included by default; choosing Single limits the search to the classes entered	Comprehensive word searches include up to five classes plus identical results across all classes, each additional class 2.5% more; watches include all classes; goods and services can be keyword-filtered and are translated into 40 languages
Clearance and conflict screening	A search of the register and not a clearance opinion: IP Australia says a trade marks attorney or lawyer can undertake comprehensive searches for prior registered or unregistered trade marks, and offers a separate free app, TM Checker, for feedback on the likely success of an application	Comprehensive availability reports generated within minutes, with identical marks and dead marks in separate tabs, and analyst-driven reports in 2 business days (urgent) or 4 (standard). Image clearance runs by algorithm or with an analyst reviewing the results.
Watch and alerts	Saved searches in My Searches and in search spaces do not refresh on their own: IP Australia states their results only update when the searches are rerun, with a Rerun all searches button; search spaces are kept for 100 days after last access	Weekly watch reports by email and online across up to 190 registers, all classes included, plus owner watch, goods and services watch and domain name watch across 1,000+ TLDs. Bulk watching from 50 watches with template automation.
Reports and exports	Result sets of up to 2,000 export as a Microsoft Excel document, results print as a plain print-friendly page, and the advanced view generates PDF reports; searches run in the advanced view are kept in a My Searches list	PDF by email, and PDF, Word, RTF, HTML and Excel online, with custom branding, sorting, colour coding and sharing with colleagues inside or outside the company
Integrations and API	Australian Trade Mark Search API with a quick search endpoint returning matching trade mark numbers, filterable by type, status and update date, and an endpoint returning the publicly available details of one trade mark; access is requested through the IP Australia developer portal and uses OAuth 2.0 client credentials	API and raw data access to 190 trademark databases on request; the vendor asks for the application, the markets and the expected daily API calls and publishes no price or format
AI features	No	stated Yes
Deployment	Browser-based	Cloud (SaaS)
Support	Not stated	Email helpdesk, Phone
Onboarding	Documentation and knowledge base	Not stated

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Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

Deployment Australian Trade Mark Search Browser-based Markify Cloud (SaaS)
Made in Australian Trade Mark Search Australia Markify Sweden (Stockholm)
AI features Australian Trade Mark Search No Markify Yes
API Australian Trade Mark Search Australian Trade Mark Search API with a quick search and a lookup by trade mark number, using OAuth 2.0 client credentials Markify API and raw data access to 190 trademark databases, on request
Registers and countries covered Australian Trade Mark Search Registered and pending Australian trade marks, including trade marks registered with the International Bureau designating Australia, which are found by their international registration number Markify 240 trademark databases: 190 country registers plus the 50 US states, with WIPO and Lisbon geographical indications among the international databases and daily data updates. Optional common law sources cover business names, domain names across 1,000+ TLDs, web search, images, social media and about 100 social network usernames.

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

Australian Trade Mark Search

Strengths

From IP Australia, the office that examines Australian applications
Phonetic, fuzzy and stem word searches for spelling and sound variants
Image search by visual similarity from an uploaded logo
Excel export of up to 2,000 results and a documented search API

Limitations

Covers the Australian register only; other countries need other databases
The official pages describe no watch or email alerts for new filings
The image search does not read words inside an image, so they have to be typed separately

Markify

Strengths

Watches from $39 a year for the US and $129 a year for 190 registers, all classes included
Search reports ordered one at a time without a contract, from $89
Image search that includes common law images from the web and social media
Reports in PDF, Word, RTF, HTML and Excel, with custom branding

Limitations

ProSearch, API and analyst prices are not published
Analyst-reviewed image searches cost several times the algorithm price, for example $910 against $145 for a US design mark
The image search page states two different surcharges for additional classes

Plans

Pricing

Australian Trade Mark Search

Price on Request

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Markify

US Federal Full watch $39 Per year, excluding VAT. USPTO and WIPO designating the US, all classes, weekly reports.
Global watch $129 Per year, excluding VAT. 190 registers, weekly reports.
Any Database Full search $89 Per report, excluding VAT. One trademark database, up to five classes.
US Full search $169 Per report, excluding VAT. Common law can be added.
EU Full search $589 Per report, excluding VAT. EU registers plus Norway, Switzerland and the United Kingdom.
ProSearch Not stated Flat-rate screening and research tool, price on request with a free trial.

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What users say

Review Scores · opens after launch

Australian Trade Mark Search

Ease of use: Not rated yet
User interface: Not rated yet
Onboarding: Not rated yet
Support and service: Not rated yet
Value for money: Not rated yet
Features: Not rated yet

No reviews yet. Nothing has been published here yet, and no score is shown. How a review is checked before it appears is described below.

Markify

Ease of use: Not rated yet
User interface: Not rated yet
Onboarding: Not rated yet
Support and service: Not rated yet
Value for money: Not rated yet
Features: Not rated yet

No reviews yet. Nothing has been published here yet, and no score is shown. How a review is checked before it appears is described below.

How we check reviews

Before sending, the author has to confirm three things: that they have used the product themselves, that they work neither for the vendor nor for a competitor, and that nobody is paying them for the review. We also ask whether the vendor invited them to write it. That answer is required, either answer is accepted, and it stays with the review.

Every review is read by a person before it appears. An email address is required and is confirmed: we send a link to it, and a review does not reach us until the author opens that link, so a review has a sender who was reachable at least once rather than being anonymous. Where what somebody writes needs backing, we ask them for evidence that they used the product, and a review that does not get it is not published. We publish positive and negative reviews alike, we pay nothing and offer nothing for a review, and we accept none that was bought or incentivised.

What we cannot do is verify a purchase. There is no shop here and no account, so whether the author really used the tool rests on their own declaration, on whatever we ask them for, and on the plausibility of what they write. We say so rather than implying a check that does not exist.

A vendor cannot buy a review, and cannot have one removed or changed because they dislike it. We remove or edit a review only if it breaks our rules or the law, for example a false statement of fact. Paid placement has no effect on which reviews appear or on any score.

Read the full version on our methodology page

Where this comes from

Australian Trade Mark Search https://ipaustralia.gov.au/trade-marks/search-existing-trade-marks · checked against the official source on 2026-11-08

Markify https://www.markify.com/ · checked against the official source on 2026-11-05

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.