Best for
Best for newsletter creators and media teams that want audience growth and monetization built into the platform.
- Freelancers
- Small and mid-sized
- Enterprise
Email Marketing Comparison
beehiiv vs. Brevo
At a glance
At a glance
Best for
Best for teams that want email alongside SMS and WhatsApp on one contact base, with automation and pricing by sending volume rather than list size.
- Freelancers
- Small and mid-sized
- Enterprise
Cataleo does not name a winner. Both statements come from the vendors themselves.
Full Comparison
| Criterion | beehiiv | Brevo |
|---|---|---|
| Starting price | Free plan; Scale from $43 / month Scale covers up to 100,000 subscribers, around $517 billed annually. Max $96 / month, Enterprise custom. Priced by subscriber count. | lower value From $9 / month Starter plan with no daily sending limit; the price scales with monthly email sending volume. A free plan sends up to 300 emails per day. |
| Free trial | Free Launch plan for up to 2,500 subscribers | Free plan with up to 300 emails per day and storage for up to 100,000 contacts |
| API | Yes, API and webhooks on all plans; a Send API on Max | Yes, a unified REST API for email, SMS and WhatsApp with contacts, events, webhooks, OAuth 2.0 and SDKs, plus an official MCP server for AI assistants |
| Hosting | Cloud (SaaS) | Cloud (SaaS) |
| Made in | Not stated | France |
| Campaign types | Yes, newsletters and email campaigns, plus a no-code website builder and podcast hosting | Yes, email newsletters and campaigns, plus SMS and WhatsApp on the same contact base, with A/B testing |
| Automation and journeys | Yes, email automations on the paid plans, with click-triggered automations on Max | Yes, unlimited multi-step marketing automation workflows |
| Segmentation and personalisation | Yes, audience segmentation, dynamic content, and surveys and polls | Yes, list segmentation and personalisation, with predictive send-time optimisation |
| Templates and editor | Yes, a drag-and-drop newsletter editor and templates, plus an AI website builder | Yes, a drag-and-drop editor with templates, and AI-generated designs through Aura |
| Deliverability and testing | Optimized deliverability across all plans | Yes, A/B testing and predictive sending, with a dedicated IP available as an add-on |
| Ecommerce and CRM data | Yes, Stripe-powered paid subscriptions with a 0% take rate on paid plans, digital products and a built-in ad network | Yes, a built-in CRM plus ecommerce data sync for products and orders |
| Integrations and API | Yes, API access and webhooks, a Send API on Max, plus a beehiiv MCP server | Yes, a unified REST API for email, SMS and WhatsApp with webhooks, OAuth 2.0 and SDKs, plus an official MCP server for Claude, Cursor, VS Code and other AI tools |
| AI features | Yes | Yes |
| MCP-ready | Yes | Yes |
| Deployment | Cloud (SaaS), Browser-based | Cloud (SaaS), Browser-based |
| Support | Email helpdesk | more entries Email helpdesk, Phone |
| Onboarding | Documentation and knowledge base, Guided onboarding, Live online demos and webinars | more entries Documentation and knowledge base, Live online demos and webinars, Guided onboarding, Personal consulting |
| Company size | Freelancers, Small and mid-sized, Enterprise | Freelancers, Small and mid-sized, Enterprise |
| Integrations | Stripe, Zapier, Google Analytics | more entries WordPress, WooCommerce, Shopify, BigCommerce, Stripe, Zapier |
Add a tool
Adds a column to the table, from the tools in this category.
Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.
The short version
Key Differences
- Starting price beehiiv Free plan; Scale from $43 / month Brevo From $9 / month
- Free trial beehiiv Free Launch plan for up to 2,500 subscribers Brevo Free plan with up to 300 emails per day and storage for up to 100,000 contacts
- Support beehiiv Email helpdesk Brevo Email helpdesk, Phone
- API beehiiv Yes, API and webhooks on all plans; a Send API on Max Brevo Yes, a unified REST API for email, SMS and WhatsApp with contacts, events, webhooks, OAuth 2.0 and SDKs, plus an official MCP server for AI assistants
- Campaign types beehiiv Yes, newsletters and email campaigns, plus a no-code website builder and podcast hosting Brevo Yes, email newsletters and campaigns, plus SMS and WhatsApp on the same contact base, with A/B testing
Every line is one datapoint from the table above, picked automatically. Nothing here is written text.
The trade-offs
Strengths and Limitations
beehiiv
Strengths
- Growth and monetization built in, with an ad network, paid subscriptions and a recommendation network
- Free plan for up to 2,500 subscribers with unlimited sends
- No-code website builder and podcast hosting alongside the newsletter
- Offers a beehiiv MCP server for external AI agents
Limitations
- Automations and the ad network require a paid plan
- Priced by subscriber count, so cost grows with the list
Brevo
Strengths
- Email, SMS and WhatsApp on one contact base
- Unlimited marketing automation workflows
- Email plans priced by sending volume, with a free plan storing up to 100,000 contacts
- Unified REST API with webhooks, OAuth 2.0 and SDKs
Limitations
- The free plan is limited to 300 emails per day
- Email plan prices scale with monthly sending volume
Plans
Pricing
beehiiv
- Launch $0 / month Up to 2,500 subscribers, with unlimited email sends, a website and podcast hosting. No automations or ad network.
- Scale From $43 / month Up to 100,000 subscribers. Adds automations, the ad network, a 0% take rate on paid subscriptions, digital products and 3 team seats. Around $517 billed annually.
- Max From $96 / month Adds removed branding, the Send API, audio newsletters, up to 10 publications and unlimited team seats. Around $1,151 billed annually.
- Enterprise Not stated Custom pricing for 100K+ subscribers, with dedicated IPs, SSO and a dedicated account manager.
Brevo
- Free $0 / month Up to 300 emails per day and storage for up to 100,000 contacts, with the Brevo logo on emails.
- Starter From $9 / month No daily sending limit; the price scales with monthly email sending volume.
- Standard From $18 / month Adds marketing automation, A/B testing and reporting for growing teams. Scales with sending volume.
- Enterprise Not stated Custom sending volumes, advanced security and dedicated support, quoted by sales.
What users say
Review Scores · opens after launch
beehiiv
- Ease of use
- Not rated yet
- User interface
- Not rated yet
- Onboarding
- Not rated yet
- Support and service
- Not rated yet
- Value for money
- Not rated yet
- Features
- Not rated yet
No reviews yet. Nothing has been published here yet, and no score is shown. How a review is checked before it appears is described below.
Brevo
- Ease of use
- Not rated yet
- User interface
- Not rated yet
- Onboarding
- Not rated yet
- Support and service
- Not rated yet
- Value for money
- Not rated yet
- Features
- Not rated yet
No reviews yet. Nothing has been published here yet, and no score is shown. How a review is checked before it appears is described below.
How we check reviews
Before sending, the author has to confirm three things: that they have used the product themselves, that they work neither for the vendor nor for a competitor, and that nobody is paying them for the review. We also ask whether the vendor invited them to write it. That answer is required, either answer is accepted, and it stays with the review.
Every review is read by a person before it appears. An email address is required and is confirmed: we send a link to it, and a review does not reach us until the author opens that link, so a review has a sender who was reachable at least once rather than being anonymous. Where what somebody writes needs backing, we ask them for evidence that they used the product, and a review that does not get it is not published. We publish positive and negative reviews alike, we pay nothing and offer nothing for a review, and we accept none that was bought or incentivised.
What we cannot do is verify a purchase. There is no shop here and no account, so whether the author really used the tool rests on their own declaration, on whatever we ask them for, and on the plausibility of what they write. We say so rather than implying a check that does not exist.
A vendor cannot buy a review, and cannot have one removed or changed because they dislike it. We remove or edit a review only if it breaks our rules or the law, for example a false statement of fact. Paid placement has no effect on which reviews appear or on any score.
Where this comes from
Where this comes from
beehiiv https://www.beehiiv.com · checked against the official source on 2026-08-21
Brevo https://www.brevo.com · checked against the official source on 2026-08-19
This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.