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Email Marketing Comparison

beehiiv vs. Brevo

At a glance

At a glance

beehiiv

Best for

Best for newsletter creators and media teams that want audience growth and monetization built into the platform.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Brevo

Best for

Best for teams that want email alongside SMS and WhatsApp on one contact base, with automation and pricing by sending volume rather than list size.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion beehiiv Brevo
Starting price Free plan; Scale from $43 / month Scale covers up to 100,000 subscribers, around $517 billed annually. Max $96 / month, Enterprise custom. Priced by subscriber count. lower value From $9 / month Starter plan with no daily sending limit; the price scales with monthly email sending volume. A free plan sends up to 300 emails per day.
Free trial Free Launch plan for up to 2,500 subscribers Free plan with up to 300 emails per day and storage for up to 100,000 contacts
API Yes, API and webhooks on all plans; a Send API on Max Yes, a unified REST API for email, SMS and WhatsApp with contacts, events, webhooks, OAuth 2.0 and SDKs
Hosting Cloud (SaaS) Cloud (SaaS)
Made in Not stated France
Campaign types Yes, newsletters and email campaigns, plus a no-code website builder and podcast hosting Yes, email newsletters and campaigns, plus SMS and WhatsApp on the same contact base, with A/B testing
Automation and journeys Yes, email automations on the paid plans, with click-triggered automations on Max Yes, unlimited multi-step marketing automation workflows
Segmentation and personalisation Yes, audience segmentation, dynamic content, and surveys and polls Yes, list segmentation and personalisation, with predictive send-time optimisation
Templates and editor Yes, a drag-and-drop newsletter editor and templates, plus an AI website builder Yes, a drag-and-drop editor with templates, and AI-generated designs through Aura
Deliverability and testing Optimized deliverability across all plans Yes, A/B testing and predictive sending, with a dedicated IP available as an add-on
Ecommerce and CRM data Yes, Stripe-powered paid subscriptions with a 0% take rate on paid plans, digital products and a built-in ad network Yes, a built-in CRM plus ecommerce data sync for products and orders
Integrations and API Yes, API access and webhooks, a Send API on Max, plus a beehiiv MCP server Yes, a unified REST API for email, SMS and WhatsApp with webhooks, OAuth 2.0 and SDKs
AI features Yes Yes
MCP-ready stated Yes No
Deployment Cloud (SaaS), Browser-based Cloud (SaaS), Browser-based
Support Not stated Email helpdesk
Company size Freelancers, Small and mid-sized, Enterprise Freelancers, Small and mid-sized, Enterprise
Integrations Stripe, Zapier, Google Analytics Not stated

Compare more tools

Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

  • Starting price beehiiv Free plan; Scale from $43 / month Brevo From $9 / month
  • Free trial beehiiv Free Launch plan for up to 2,500 subscribers Brevo Free plan with up to 300 emails per day and storage for up to 100,000 contacts
  • MCP-ready beehiiv Yes Brevo No
  • API beehiiv Yes, API and webhooks on all plans; a Send API on Max Brevo Yes, a unified REST API for email, SMS and WhatsApp with contacts, events, webhooks, OAuth 2.0 and SDKs
  • Campaign types beehiiv Yes, newsletters and email campaigns, plus a no-code website builder and podcast hosting Brevo Yes, email newsletters and campaigns, plus SMS and WhatsApp on the same contact base, with A/B testing

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

beehiiv

Strengths

  • Growth and monetization built in, with an ad network, paid subscriptions and a recommendation network
  • Generous free plan for up to 2,500 subscribers with unlimited sends
  • No-code website builder and podcast hosting alongside the newsletter
  • Offers a beehiiv MCP server for external AI agents

Limitations

  • Automations and the ad network require a paid plan
  • Priced by subscriber count, so cost grows with the list

Brevo

Strengths

  • Email, SMS and WhatsApp on one contact base
  • Unlimited marketing automation workflows
  • Email plans priced by sending volume, with a free plan storing up to 100,000 contacts
  • Unified REST API with webhooks, OAuth 2.0 and SDKs

Limitations

  • The free plan is limited to 300 emails per day
  • Email plan prices scale with monthly sending volume

Plans

Pricing

beehiiv

  • Launch $0 / month Up to 2,500 subscribers, with unlimited email sends, a website and podcast hosting. No automations or ad network.
  • Scale From $43 / month Up to 100,000 subscribers. Adds automations, the ad network, a 0% take rate on paid subscriptions, digital products and 3 team seats. Around $517 billed annually.
  • Max From $96 / month Adds removed branding, the Send API, audio newsletters, up to 10 publications and unlimited team seats. Around $1,151 billed annually.
  • Enterprise Not stated Custom pricing for 100K+ subscribers, with dedicated IPs, SSO and a dedicated account manager.
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Brevo

  • Free $0 / month Up to 300 emails per day and storage for up to 100,000 contacts, with the Brevo logo on emails.
  • Starter From $9 / month No daily sending limit; the price scales with monthly email sending volume.
  • Standard From $18 / month Adds marketing automation, A/B testing and reporting for growing teams. Scales with sending volume.
  • Enterprise Not stated Custom sending volumes, advanced security and dedicated support, quoted by sales.
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What users say

Review Scores · opens after launch

beehiiv

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Brevo

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

Where this comes from

beehiiv https://www.beehiiv.com · checked against the official source on 2026-08-21

Brevo https://www.brevo.com · checked against the official source on 2026-08-19

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.