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Email Marketing Comparison

beehiiv vs. MailerLite

At a glance

At a glance

beehiiv

Best for

Best for newsletter creators and media teams that want audience growth and monetization built into the platform.

  • Freelancers
  • Small and mid-sized
  • Enterprise

MailerLite

Best for

Best for creators and small teams that want a straightforward email marketing platform with a flexible editor, automation and landing pages.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion beehiiv MailerLite
Starting price Free plan; Scale from $43 / month Scale covers up to 100,000 subscribers, around $517 billed annually. Max $96 / month, Enterprise custom. Priced by subscriber count. lower value From $12 / month Comfort plan; the price scales with the number of subscribers.
Free trial Free Launch plan for up to 2,500 subscribers Free plan available for up to 250 subscribers
API Yes, API and webhooks on all plans; a Send API on Max Yes, API access on all paid plans
Hosting Cloud (SaaS) Cloud (SaaS)
Campaign types Yes, newsletters and email campaigns, plus a no-code website builder and podcast hosting Yes, email campaigns and newsletters, plus landing pages and websites
Automation and journeys Yes, email automations on the paid plans, with click-triggered automations on Max Yes, automation workflows, unlimited on the paid plans
Segmentation and personalisation Yes, audience segmentation, dynamic content, and surveys and polls Yes, dynamic segments, tags and dynamic content, with Smart Sending timing delivery per subscriber
Templates and editor Yes, a drag-and-drop newsletter editor and templates, plus an AI website builder Yes, drag-and-drop, simple and custom HTML editors with customizable templates
Deliverability and testing Optimized deliverability across all plans Yes, A/B testing on every plan, with a deliverability consultation and dedicated IP on higher plans
Ecommerce and CRM data Yes, Stripe-powered paid subscriptions with a 0% take rate on paid plans, digital products and a built-in ad network Yes, integrations with Stripe, Shopify and WooCommerce
Integrations and API Yes, API access and webhooks, a Send API on Max, plus a beehiiv MCP server Yes, API access on all paid plans
AI features Yes Yes
MCP-ready stated Yes No
Deployment Cloud (SaaS), Browser-based Cloud (SaaS), Browser-based
Support Not stated Email helpdesk, Chat, Community forum
Company size Freelancers, Small and mid-sized, Enterprise Freelancers, Small and mid-sized, Enterprise
Integrations Stripe, Zapier, Google Analytics Stripe, Shopify, WooCommerce

Compare more tools

Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

  • Starting price beehiiv Free plan; Scale from $43 / month MailerLite From $12 / month
  • Free trial beehiiv Free Launch plan for up to 2,500 subscribers MailerLite Free plan available for up to 250 subscribers
  • MCP-ready beehiiv Yes MailerLite No
  • API beehiiv Yes, API and webhooks on all plans; a Send API on Max MailerLite Yes, API access on all paid plans
  • Campaign types beehiiv Yes, newsletters and email campaigns, plus a no-code website builder and podcast hosting MailerLite Yes, email campaigns and newsletters, plus landing pages and websites

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

beehiiv

Strengths

  • Growth and monetization built in, with an ad network, paid subscriptions and a recommendation network
  • Generous free plan for up to 2,500 subscribers with unlimited sends
  • No-code website builder and podcast hosting alongside the newsletter
  • Offers a beehiiv MCP server for external AI agents

Limitations

  • Automations and the ad network require a paid plan
  • Priced by subscriber count, so cost grows with the list

MailerLite

Strengths

  • Drag-and-drop, simple and custom HTML editors on every plan
  • A/B testing available on every plan, including the free tier
  • AI email and subject line generator
  • Free plan for up to 250 subscribers

Limitations

  • Prices scale with the number of subscribers
  • Deliverability consultation and dedicated IP are reserved for the higher plans

Plans

Pricing

beehiiv

  • Launch $0 / month Up to 2,500 subscribers, with unlimited email sends, a website and podcast hosting. No automations or ad network.
  • Scale From $43 / month Up to 100,000 subscribers. Adds automations, the ad network, a 0% take rate on paid subscriptions, digital products and 3 team seats. Around $517 billed annually.
  • Max From $96 / month Adds removed branding, the Send API, audio newsletters, up to 10 publications and unlimited team seats. Around $1,151 billed annually.
  • Enterprise Not stated Custom pricing for 100K+ subscribers, with dedicated IPs, SSO and a dedicated account manager.
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MailerLite

  • Free $0 / month Up to 250 subscribers and 2,500 monthly emails, with 3 automations and community support.
  • Comfort From $12 / month Adds 50 automations, an AI writing assistant and 24/7 email support. Scales with subscribers.
  • Power From $25 / month Adds unlimited automations and monthly emails, a deliverability consultation and 24/7 live chat support. Scales with subscribers.
  • Enterprise Not stated Custom pricing for 200K+ subscribers, with a dedicated success manager, priority support and a dedicated IP option.
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What users say

Review Scores · opens after launch

beehiiv

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

MailerLite

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

Where this comes from

beehiiv https://www.beehiiv.com · checked against the official source on 2026-08-21

MailerLite https://www.mailerlite.com · checked against the official source on 2026-08-19

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.