Best for
Best for businesses that want email marketing, automation, landing pages and ecommerce tools, along with webinars and a website builder, in one platform.
- Freelancers
- Small and mid-sized
- Enterprise
Email Marketing Comparison
At a glance
Best for
Best for businesses that want email marketing, automation, landing pages and ecommerce tools, along with webinars and a website builder, in one platform.
Best for
Best for product and engineering teams whose transactional email has to arrive, and who want promotional sending kept on separate infrastructure.
Cataleo does not name a winner. Both statements come from the vendors themselves.
| Criterion | GetResponse | Postmark |
|---|---|---|
| Starting price | From $19 / month Starter plan billed monthly; annual billing lowers it to $15.58 / month, and the price scales with list size. | lower value Free tier; Basic from $15 / month All three paid plans start at 10,000 emails per month and differ mainly by overage rate: Basic $15 at $1.80 per 1,000 extra emails, Pro $16.50 at $1.30, Platform $18 at $1.20. |
| Free trial | 14-day free trial | Free tier: 100 emails per month, no overages permitted, never expires |
| API | Yes, an API and more than 170 integrations | Yes, REST API and an SMTP service, with official libraries for TypeScript, Node.js, Python, Ruby, PHP, .NET and Java |
| Hosting | Cloud (SaaS) | Cloud (SaaS) |
| Campaign types | Yes, email newsletters and autoresponders, with landing pages, signup forms and popups; webinars on the Creator plan and SMS on Enterprise | Transactional and broadcast email on separate Message Streams, plus inbound email processing that delivers received mail to your application |
| Automation and journeys | Yes, a visual drag-and-drop automation builder; 1 workflow on Starter and unlimited workflows from the Marketer plan | No journey or automation builder. Sends are triggered by your own application over the API or SMTP, and delivery events are pushed back out through webhooks. |
| Segmentation and personalisation | Yes, data-based audience segmentation, with advanced segmentation from the Marketer plan | No stored audiences or segment builder. Recipients and their personalisation values are supplied per request, while Postmark maintains bounce state and suppression lists. |
| Templates and editor | Yes, a drag-and-drop email editor with templates, plus a landing page builder and a website builder on the Creator plan | Reusable email templates with variable substitution, managed in the dashboard or over the Templates API; there is no drag-and-drop campaign designer |
| Deliverability and testing | Yes, A/B testing and send-time optimisation (Perfect Timing) | Message Streams keep promotional sending on infrastructure separate from transactional mail. Message data is retained for 45 days, extendable to 365 days on Pro and Platform from $5 per month. Dedicated IPs start at $50 per month per IP and DMARC monitoring at $14 per month per domain. |
| Ecommerce and CRM data | Yes, abandoned cart recovery, sales funnels, promo codes and revenue reports for connected stores | No built-in ecommerce or CRM data sync. Contact data stays in your own application, which supplies it with each send. |
| Integrations and API | Yes, an API and more than 170 integrations | Yes, REST API with separate server and account tokens over TLS, plus an SMTP service with IP allowlisting. Endpoints cover email, batch sending, templates, bounces, inbound, message streams and suppressions. Official libraries for TypeScript, Node.js, Python, Ruby, Rails, PHP, .NET and Java, plus a WordPress plugin; community libraries add Go, Elixir, Laravel and Scala. |
| AI features | stated Yes | No |
| Deployment | Cloud (SaaS), Browser-based | Cloud (SaaS), Browser-based |
| Support | more entries Email helpdesk, Chat, Phone | Email helpdesk |
| Onboarding | more entries Documentation and knowledge base, Guided onboarding | Documentation and knowledge base |
| Company size | Freelancers, Small and mid-sized, Enterprise | Freelancers, Small and mid-sized, Enterprise |
| Integrations | Shopify, WooCommerce, WordPress, Magento, PrestaShop, Shoper, Zapier, WebinarJam | more entries Zapier, Slack, Stripe, Datadog, Supabase, Netlify, Bubble, Craft CMS, WP Mail SMTP, Gravity Forms, ActiveCampaign, Customer.io, Mailcoach, Stripo, Tabular, SureTriggers |
Adds a column to the table, from the tools in this category.
Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.
The short version
Every line is one datapoint from the table above, picked automatically. Nothing here is written text.
The trade-offs
GetResponse
Strengths
Limitations
Postmark
Strengths
Limitations
Plans
GetResponse
Postmark
What users say
GetResponse
No reviews yet. Nothing has been published here yet, and no score is shown. How a review is checked before it appears is described below.
Postmark
No reviews yet. Nothing has been published here yet, and no score is shown. How a review is checked before it appears is described below.
Before sending, the author has to confirm three things: that they have used the product themselves, that they work neither for the vendor nor for a competitor, and that nobody is paying them for the review. We also ask whether the vendor invited them to write it. That answer is required, either answer is accepted, and it stays with the review.
Every review is read by a person before it appears. An email address is required and is confirmed: we send a link to it, and a review does not reach us until the author opens that link, so a review has a sender who was reachable at least once rather than being anonymous. Where what somebody writes needs backing, we ask them for evidence that they used the product, and a review that does not get it is not published. We publish positive and negative reviews alike, we pay nothing and offer nothing for a review, and we accept none that was bought or incentivised.
What we cannot do is verify a purchase. There is no shop here and no account, so whether the author really used the tool rests on their own declaration, on whatever we ask them for, and on the plausibility of what they write. We say so rather than implying a check that does not exist.
A vendor cannot buy a review, and cannot have one removed or changed because they dislike it. We remove or edit a review only if it breaks our rules or the law, for example a false statement of fact. Paid placement has no effect on which reviews appear or on any score.
Where this comes from
GetResponse https://www.getresponse.com · checked against the official source on 2026-08-20
Postmark https://postmarkapp.com · checked against the official source on 2026-09-09
This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.