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Email Marketing Comparison

Benchmark Email vs. Campaign Monitor

At a glance

At a glance

Benchmark Email

Best for

Best for small businesses and creators that want an easy drag-and-drop email builder with a capable free plan.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Campaign Monitor

Best for

Best for marketing teams and agencies that want a polished drag-and-drop builder, prebuilt journeys and a large integration catalogue.

  • Freelancers
  • Small and mid-sized
  • Enterprise

Cataleo does not name a winner. Both statements come from the vendors themselves.

Full Comparison

Criterion Benchmark Email Campaign Monitor
Starting price From $27 / month Pro plan; the price scales with the number of contacts. A free plan is available. Not stated
Free trial Free plan for up to 500 contacts and 2,500 monthly emails Free plan for up to 500 contacts on a 30-day trial, with a 500 email send limit
API Yes, API access, with up to 10 API keys on the Pro plan Yes, API access with 250+ integrations
Hosting Cloud (SaaS) Cloud (SaaS)
Campaign types Yes, email campaigns and newsletters, with a drag-and-drop signup form builder Yes, email campaigns and newsletters, with a website builder available as a paid add-on
Automation and journeys Yes, automations and customer journeys Yes, prebuilt customer journeys and drip campaigns, with unlimited automated emails on Essentials and above
Segmentation and personalisation Yes, contact tagging and segmentation with merge-field personalisation Yes, segmentation, with advanced engagement segments on the Premier plan
Templates and editor Yes, a drag-and-drop email builder with a template library Yes, a drag-and-drop builder with 100+ responsive templates and support for custom-coded templates
Deliverability and testing Yes, built-in list verification tools Yes, A/B testing, link review, and design and spam testing
Ecommerce and CRM data No native ecommerce or CRM connectors. Benchmark lists two integrations in total, Zapier and Playable Video, and points everything else at Zapier's 8,000+ app library; the Zapier connection syncs contacts rather than order or deal data Yes, CRM and ecommerce connections among the 250+ integrations
Integrations and API Yes, API access plus Zapier and a universal embed code Yes, API access with 250+ integrations
AI features Yes Yes
Deployment Cloud (SaaS), Browser-based Cloud (SaaS), Browser-based
Support Email helpdesk more entries Email helpdesk, Phone
Onboarding Documentation and knowledge base, Video tutorials Not stated
Company size Freelancers, Small and mid-sized, Enterprise Freelancers, Small and mid-sized, Enterprise
Integrations Zapier, Playable Video Not stated

Compare more tools

Row where the values differ The small markers point at the lower number, the longer list or the stated feature. They describe the data, they are not a verdict.

The short version

Key Differences

  • Free trial Benchmark Email Free plan for up to 500 contacts and 2,500 monthly emails Campaign Monitor Free plan for up to 500 contacts on a 30-day trial, with a 500 email send limit
  • Support Benchmark Email Email helpdesk Campaign Monitor Email helpdesk, Phone
  • API Benchmark Email Yes, API access, with up to 10 API keys on the Pro plan Campaign Monitor Yes, API access with 250+ integrations
  • Campaign types Benchmark Email Yes, email campaigns and newsletters, with a drag-and-drop signup form builder Campaign Monitor Yes, email campaigns and newsletters, with a website builder available as a paid add-on
  • Automation and journeys Benchmark Email Yes, automations and customer journeys Campaign Monitor Yes, prebuilt customer journeys and drip campaigns, with unlimited automated emails on Essentials and above

Every line is one datapoint from the table above, picked automatically. Nothing here is written text.

The trade-offs

Strengths and Limitations

Benchmark Email

Strengths

  • Free plan for up to 500 contacts with access to the core features
  • Drag-and-drop email and signup form builders
  • Contact tagging, segmentation and merge-field personalisation
  • API access plus Zapier and a universal embed code

Limitations

  • The Pro price scales with the number of contacts
  • Additional users cost $15 per month each

Campaign Monitor

Strengths

  • Drag-and-drop builder with 100+ responsive templates and custom-coded templates
  • Prebuilt customer journeys and drip campaigns
  • AI Writer, AI Email Booster and AI Segment Mapper
  • 250+ integrations, including CRM and ecommerce, with an API

Limitations

  • Advanced engagement segments are reserved for the Premier plan
  • The website builder is a paid add-on

Plans

Pricing

Benchmark Email

  • Free $0 / month Up to 500 contacts and 2,500 monthly sends, with 1 user, the drag-and-drop builder and 2 API keys.
  • Pro From $27 / month 1,000 to 100,000 contacts with sends up to 10x the contact limit, 10 API keys and 10 domains; additional users cost $15 per month each.
  • Enterprise Not stated Custom pricing for 100,000+ contacts.
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Campaign Monitor

  • Free $0 / month Up to 500 contacts on a 30-day trial, with a 500 email send limit; no credit card required.
  • Lite Not stated Core email tools with up to 2,500 monthly sends.
  • Essentials Not stated Unlimited monthly sends and priority support.
  • Premier Not stated Unlimited monthly sends, advanced engagement segments and phone support.
  • Enterprise Not stated Custom pricing on annual contracts with a dedicated account manager.
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What users say

Review Scores · opens after launch

Benchmark Email

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Campaign Monitor

Ease of use
Not rated yet
User interface
Not rated yet
Onboarding
Not rated yet
Support and service
Not rated yet
Value for money
Not rated yet
Features
Not rated yet

No reviews yet. Be the first to review this tool. Every review is checked for fairness before it appears, and the vendor cannot have one removed.

Where this comes from

Where this comes from

Benchmark Email https://www.benchmarkemail.com · checked against the official source on 2026-08-21

Campaign Monitor https://www.campaignmonitor.com · checked against the official source on 2026-08-21

This table lists factual criteria taken from information the vendors publish themselves. For how we put it together, see the methodology.